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Z & L EUROPE CORP

Digital Marketing Specialist - Z&L Europe

Z & L EUROPE CORP, Miami, Florida, us, 33222

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About Z&L Europe:Z&L Europe is a Florida-based clothing brand inspired by adventure and designed for the free spirit. Our collections celebrate the bohemian, romantic woman whose wardrobe reflects her eclectic and unique style. We offer a wide range of lifestyle products, including beachy resortwear, footwear, bags, and accessories, catering to a carefree, adventurous lifestyle.We're looking for passionate individuals to join our team and help us grow and share our vision with the world!Position Overview:As a member of the Z&L Europe team, you will be a key player in maintaining and expanding the brand's identity and product offerings. From managing product lines to ensuring the seamless integration of our beachy, bohemian-inspired collections, you'll contribute to the brand's evolving story.RequirementsKey Responsibilities: Brand Strategy & Development: Define, maintain, and strengthen Z&L Europe's brand voice, ensuring it aligns with the bohemian, adventurous spirit of the company. Collaborate with the creative and design teams to craft seasonal collections that speak to our free-spirited, eclectic clientele. Assist in developing strategic marketing campaigns to elevate the brand's presence in the marketplace. Product Management: Oversee product development from concept to launch, ensuring all items meet the brand's high-quality standards. Work closely with design and production teams to manage timelines and product releases. Coordinate product photography and content creation for the website and marketing materials. Market Analysis & Trend Forecasting: Research and analyze market trends, consumer insights, and competitors to stay ahead of the curve. Present regular reports on fashion and lifestyle trends to inform design and marketing decisions. Customer Engagement: Develop and implement strategies to engage customers across multiple channels. Build and maintain relationships with customers and influencers to enhance brand loyalty. Respond to customer feedback, ensuring satisfaction and a positive brand experience. Sales & Distribution Strategy: Coordinate with sales teams to optimize product placement and availability in retail and e-commerce platforms. Help develop seasonal sales strategies and promotions to maximize product reach and profitability. Qualifications: A passion for fashion, travel, and adventure, with an affinity for bohemian, eclectic style. Experience in brand management, product development, or related fields, preferably in the fashion or lifestyle industry. Strong knowledge of market trends, consumer behavior, and the competitive landscape. Excellent communication and collaboration skills with a creative mindset. Ability to work independently and in a fast-paced, dynamic environment. Proficient in Microsoft Office Suite and industry-standard design and project management tools. Why Z&L Europe? Be part of a growing, creative, and adventurous brand that embraces freedom and individuality. Work in an inspiring, collaborative, and fun environment. Competitive compensation, benefits, and opportunities for personal and professional growth. A chance to make a mark in a fast-paced, evolving brand with an international reach. Apply today and join the Z&L Europe team to create the ultimate lifestyle brand for the free-spirited adventurer!