NVR,
As a Marketing Coordinator at Ryan Homes, a brand of NVR, you work directly with the Regional Marketing Team on lead generation and strategy. You will help drive sales by writing, designing, coding, and distributing digital marketing messages. You will work alongside sales and marketing team members to develop content ideas, drip campaigns, and constant improvement to our digital marketing efforts.
What you will be doing:
- Use of Exact Target to design, gain approval of, and send eblasts to prospects and realtors
- Maintain eblast action plans and schedules for coming soon and open communities
- Track and share eblast performance results
- Carry out internal marketing efforts to support Google My Business Listings and advertising campaigns
- Relay ad changes to ad agencies
- Ensure compliance with equal housing, payment disclaimers, and Ryan Homes Brand
- Proof all Regional Marketing pieces for print/web
- Pull ad proofs, targeting & performance data for each ad as needed
- Assist with community webpage copy and photos updates to drive traffic and trigger lead actions
- Assist with implementing Virtual Community Review (VCR) action items
- Complete administrative web changes, including price changes, inventory home information, etc. as needed
- Coordinate procurement of product and community videos and photos
Qualified applicants have:
- Two to four years of successful email marketing experience
- Basic knowledge of HTML and/or experience with Exact Target systems or similar
- Demonstrated ability to prepare and distribute reports
- Effective oral and written communication is critical to this role with a strength in creative copy
- Associate's or bachelor’s degree, preferred
We are an Equal Opportunity Employer.
Drug Testing and Credit Check are required.
Applicants must be legally entitled to work in the United States, as NVR does not provide visa sponsorship.