Social Media Strategist Job at Space-O Technologies in Tempe

5+ years of experience in Social Media Strategy, Content Marketing, or Digital Marketing.

• Proven expertise in social media analytics, audience insights, and growth strategies.
  
• Strong knowledge of LinkedIn, Instagram, Twitter, YouTube, TikTok, and emerging platforms.
  
• Experience in paid advertising, retargeting campaigns, and performance tracking.
  
• Ability to create compelling storytelling-driven content for different platforms.
  
• Familiarity with tools like Hootsuite, Sprout Social, Buffer, Canva, Adobe Creative Suite, or HubSpot.
  
• Excellent communication, writing, and presentation skills.
  
• Strong understanding of B2B and B2C marketing strategies.

Roles and Responsibilities

Develop and execute comprehensive social media strategies aligned with business goals.

• Identify key content pillars and audience engagement strategies for each platform.
  
• Stay ahead of emerging trends, platform updates, and competitive strategies to keep content fresh and engaging.
  
• Collaborate with content creators, designers, and video editors to produce high-quality posts, reels, and videos.
  
• Plan and maintain a monthly social media content calendar for timely and consistent posting.
  
• Optimize content for platform algorithms (LinkedIn, Instagram, Facebook, Twitter, YouTube, TikTok, etc.).
  
• Develop strategies to increase brand followers and engagement organically.
  
• Actively engage with the audience through comments, messages, and interactive content.
  
• Identify and collaborate with influencers and brand advocates for campaign partnerships.
  
• Manage and optimize paid ad campaigns on LinkedIn, Meta, and Google Ads.
  
• Track, analyze, and report performance metrics (engagement, reach, conversions, ROI).
  
• Use insights from data analytics tools (Google Analytics, Facebook Insights, SEMrush) to refine strategy.
  
• Work closely with marketing, content, and design teams to ensure a cohesive brand voice.
  
• Align social media efforts with SEO, email marketing, and product marketing campaigns.

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