Brand Marketing Specialist Job at PharmaCord in Jeffersonville

Position Overview:

PharmaCord is seeking a dynamic, results-driven Brand and Marketing Specialist with a strong blend of creative design expertise and strategic marketing. This role requires a highly skilled individual proficient in Adobe Suite products to design and implement marketing campaigns across social media, email marketing, print materials, PowerPoint presentations and beyond. In addition to design, this individual will play a critical role in shaping marketing strategies, collaborating with operational leadership on client presentations, spearheading market research for new business opportunities and providing critical support for the RFP process.

This role will report directly to the Associate Director of Marketing, working closely with them to align strategies and ensure seamless execution of marketing initiatives. The Brand and Marketing Specialist will be expected to collaborate with both internal teams and external partners, under the guidance of the Associate Director, to deliver results that contribute to overall marketing goals and business objectives of PharmaCord.

The ideal candidate will be someone who thrives in a fast-paced environment and can manage a diverse range of tasks, from creative design to market research and internal strategy support.

Key Responsibilities:

Creative Design and Campaign Development:

• Design and execute high-impact marketing campaigns across a variety of platforms, including social media, email, print and PowerPoint.
• Collaborate with an offsite graphic designer on large, complex design projects that require specialized skills. Ensure alignment on project vision, timelines and brand consistency throughout all deliverables.

Strategic Marketing:

• Partner with Product Managers to develop and execute high level marketing strategies, driving product growth, client engagement and product awareness.
• Collaborate with operational leaders to understand utilization and success metrics across products, ensuring that marketing campaigns are aligned with performance data and business objectives.
• Provide strategic marketing expertise to operational leaders, offering support in the creation of polished, customized presentations for clients.
• Act as a key partner in refining marketing messaging, ensuring consistent and cohesive communication across all client interactions.

Market Research

Conduct market research efforts for new client opportunities, analyze competitor landscapes and uncover trends that inform marketing strategy and client acquisition tactics.

RFP Process Optimization

• Organize and manage a comprehensive database of proposals, ensuring quick access to historical data for the generation of tailored responses.
• Collaborate with the business development team to continuously improve the RFP process, identifying efficiencies that enhance response quality and turnaround time.

Qualifications and Requirements:

• Bachelor’s degree in marketing, communications, graphic design or related field.
• A minimum of 3-5 years of experience in a similar brand and marketing role, with a strong focus on both creative design and strategic marketing execution.
• This role is designed for candidates with professional experience and is not considered an entry-level role.
• Advanced proficiency in Adobe Suite (Photoshop, Illustrator, Premiere Pro etc.)
• Strong portfolio demonstrating creative design capabilities.
• Outstanding written and verbal communication skills with the ability to present ideas and strategies to various levels of leadership.
• Experience in conducting market research, analyzing trends and transforming data into actionable insights.
• Exceptional organizational and project management skills, with the ability to prioritize and execute multiple projects under tight deadlines.
• Ability to collaborate effectively with cross-functional teams, building strong relationships.

How to Apply:

Interested candidates should apply via the link below, submit their resume, a link or attached file to their portfolio (including design and written samples), and a cover letter outlining their qualifications and interest in the role.

Physical Demands & Work Environment

• This is an onsite position, located in our patient support headquarters in Jeffersonville, Indiana. You must be willing to work in this location; PharmaCord does reimburse for tolls if applicable, at the frequent user rate. This rate is applied after 40 trips per month (valued at $678.00 per year.)
• While performing duties of this job, the employee is regularly required to talk or hear. The employee is frequently required to sit for long periods of time, use hands to ype, handle or feel’ and reach with hands and arms. Must be able to type 35 WPM with 97% accuracy.
• This job operates in a professional office environment that routinely uses standard office equipment such as computers, phones, photocopiers, etc.