Tailored Management
Product Marketing Manager V
Tailored Management, San Francisco, California, United States, 94199
Job Description: Fully Remote - Must work PST Hours
Summary We are seeking a highly motivated and experienced Product Marketing Manager to join our team at Meta. As a key member of the Facebook Monetization organization, you will oversee product marketing efforts for our lead generation portfolio. This is a senior individual contributor role that requires strong leadership skills, strategic thinking, and a passion for creating innovative advertising experiences.
Responsibilities Lead understand work and GTM strategy and execution for key products in our lead generation product portfolio Collaborate with cross-functional teams, including Product Management, Engineering, Data Science, Sales, Research, Communications, and Marketing Develop and execute go-to-market strategies to bring innovative advertising experiences to market Conduct foundational analysis to identify market needs by segment, opportunity sizing, and identifying unmet needs via discussions with internal and external stakeholders Represent the advertiser perspective and run alpha and beta testing processes Create go-to-market strategy with advertiser value proposition messaging, marketplace positioning, and supportive external facing enablement and proof points Guide a team of Product Marketers focused on both inbound and outbound product marketing Mentor and coach high-performing team members
Requirements BA/BS degree 10 years of experience working in a product management, product marketing, management consulting, or equivalent function Experience collaborating cross-functionally and building consensus among multiple stakeholders in an entrepreneurial, high-expectation environment Proven experience mentoring and/or managing high performers Digital advertising product development and go-to-market experience, including an understanding of direct response digital advertisers in the U.S. and globally Strong leadership skills, strategic thinking, and a passion for creating innovative advertising experiences Scrappy, resourceful, action and detail-oriented, with a high ownership mindset to deliver measurable impact
Nice to Have Experience with lead generation marketing Understanding of the latest trends and developments in digital advertising Comments for Suppliers:
Summary We are seeking a highly motivated and experienced Product Marketing Manager to join our team at Meta. As a key member of the Facebook Monetization organization, you will oversee product marketing efforts for our lead generation portfolio. This is a senior individual contributor role that requires strong leadership skills, strategic thinking, and a passion for creating innovative advertising experiences.
Responsibilities Lead understand work and GTM strategy and execution for key products in our lead generation product portfolio Collaborate with cross-functional teams, including Product Management, Engineering, Data Science, Sales, Research, Communications, and Marketing Develop and execute go-to-market strategies to bring innovative advertising experiences to market Conduct foundational analysis to identify market needs by segment, opportunity sizing, and identifying unmet needs via discussions with internal and external stakeholders Represent the advertiser perspective and run alpha and beta testing processes Create go-to-market strategy with advertiser value proposition messaging, marketplace positioning, and supportive external facing enablement and proof points Guide a team of Product Marketers focused on both inbound and outbound product marketing Mentor and coach high-performing team members
Requirements BA/BS degree 10 years of experience working in a product management, product marketing, management consulting, or equivalent function Experience collaborating cross-functionally and building consensus among multiple stakeholders in an entrepreneurial, high-expectation environment Proven experience mentoring and/or managing high performers Digital advertising product development and go-to-market experience, including an understanding of direct response digital advertisers in the U.S. and globally Strong leadership skills, strategic thinking, and a passion for creating innovative advertising experiences Scrappy, resourceful, action and detail-oriented, with a high ownership mindset to deliver measurable impact
Nice to Have Experience with lead generation marketing Understanding of the latest trends and developments in digital advertising Comments for Suppliers: