Linnovate Partners
This is a full-time on-site role for a Global Marketing Lead at Linnovate Partners. The Global Marketing Lead will be responsible for developing and implementing marketing strategies, managing campaigns, conducting market research, analyzing data, and collaborating with cross-functional teams globally to drive marketing initiatives.
Responsibilities
- Strategic Marketing Leadership
- Lead the creation of marketing plans and leveraging on consumer insights to ensure alignment with local market demands.
- Define and communicate a clear, high-level strategic direction for marketing to top management and affiliates, offering a comprehensive bird's-eye view of company objectives.
- Develop and execute integrated marketing campaigns that align with the company’s long-term objectives, ensuring consistency across all initiatives to drive sustainable growth.
- Conduct in-depth competitor analysis to evaluate market positioning and strategies and collaborate with internal teams to shape and implement effective company strategies that maintain a competitive edge.
- Capability Building and Talent Development
- Enhance marketing capabilities across all markets as well as training for sales affiliates.
- Reinforce best practices sharing to ensure consistent and effective marketing approaches across regions.
- Integrated Marketing Initiatives
- Design and execute marketing activities focused on driving product awareness, demand generation, and sales growth.
- Develop and forecast marketing initiatives based on consumer insights and analysis of emerging business opportunities.
- Stakeholder Collaboration
- Foster and sustain strong relationships with key stakeholders, including the global marketing team, sales teams, technical teams, and customers, to ensure alignment and drive business objectives.
- Serve as the primary coordinator and representative for the region, facilitating effective collaboration and communication.
- Work cross-functionally across regions to execute both annual and long-term marketing plans in partnership with affiliates.
- Market Awareness and Analysis
- Stay informed about market trends, competitor activities, and regulatory developments, ensuring adaptive strategies that keep us ahead in the market.
- Financial Stewardship
- Develop and manage regional marketing budgets, ensuring efficient resource allocation and maximized ROI.
Qualifications
- Minimum of 10 years of working experience.
- Financial services or professional services background is a plus.
- Regional exposure.
- Global Marketing Strategy, Campaign Management, and Data Analysis skills.
- Market Research and Cross-functional Team Collaboration skills.
- Digital Marketing and Brand Management skills.
- Excellent written and verbal communication skills.
- Ability to work independently and in a team.
- Experience in the blockchain or cybersecurity industry is a plus.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing
Industries
Financial Services and Venture Capital and Private Equity Principals
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