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Hit Apply below to send your application for consideration Ensure that your CV is up to date, and that you have read the job specs first. Marketing and Communications Manager, Division of Student Development/Marketing GeneralistPosition Details Position Title: MARKETING & COMMUNICATION MGR Position Number: 8101725 Job Category: University Staff Job Type: Full-Time FLSA Status: Exempt Campus: Chicago-Water Tower Campus Department Name: UNIV MARKETING & COMMUNICATION Location Code: UNIVERSITY MARKETING & COMMUNICATION Is this split and/or fully grant funded? No Duties and Responsibilities The Marketing Communications Manager, reporting to the Director of School-Based Marketing Communications in University Marketing and Communication (UMC), will directly support the Division of Student Development (DSD) by strategically developing and executing marketing and communication plans designed to elevate the division’s brand and reach the primary audience of current students, as well as secondary audiences such as faculty, staff, families, alumni, and donors. The marketing communications manager will work closely with the Vice President for Student Development, as well as the division’s leadership team, UMC leaders, and other stakeholders to develop and execute strategic marketing and communications plans designed to reach the Division’s primary and secondary audiences. Successful candidates will conduct conversations with key stakeholders representing both University and the school/division priorities. This role is responsible for developing plans, setting actionable and measurable goals, and establishing budgets in coordination with the DSD vice president and UMC leadership. Brand stewardship of the school/DSD messaging in relation to Loyola’s mission and vision is expected. Marketing Communications Manager, DSD Responsibilities:
Strategically develop and execute integrated marketing communications plans and measurable goals designed to:
Raise the reputation and awareness of the division and its programs. Help engage current students, faculty, staff, alumni, donors, and external audiences. Align division marketing and communication with institutional brand. Steward the brand of the division.
Meet regularly with the VP and DSD leadership team, attend client-wide and relevant staff meetings, serve on committees, and participate in the life of the Division of Student Development. Identify, create, and distribute compelling content across all communication channels to inform, inspire, and engage relevant audiences and move them to supportive actions. Provide strategic oversight and management for digital channels to:
Create impactful content including but not limited to social media, podcasts, videos, photos and written testimonials. Develop and implement a strategy for the division’s social media presence while also connecting and supporting institutional priorities.
Collaborate with UMC and division content owners to contribute to email outreach. Direct, curate, and facilitate management with Site Content Coordinators of website content to keep it strategically aligned and updated for all relevant stakeholders. Collaborate with UMC experts on various analytics software for monitoring and improving online digital presence. Work collaboratively with leadership and colleagues including designers, photographers, videographers and others, respecting discipline expertise while developing content. Consult on event promotion/strategy for signature DSD events and major initiatives for identified targeted audiences. Help maintain and manage the relationship with student news organizations in collaboration with UMC Communications Team. Coordinate crisis communications for the division in collaboration with UMC Communications Team. Supervise the hiring and management of student workers and/or freelance assistance needed to support communication and marketing plans. Establish budgets in coordination with the division and UMC leadership. Support the University’s commitment to diversity, equity, inclusion, belonging and antiracism. Understand and develop new audience insights to use as criteria when planning, conceptualizing, and managing development of communications and content and when prioritizing work. Other duties as assigned and an understanding that responsibilities for the role may include working non-traditional hours. Minimum Education and/or Work Experience Bachelor’s Degree required in Communications, Marketing, Business or related field, supplemented with experience in marketing, agency or communications environment. Qualifications
Bachelor’s degree (or higher) in communications, marketing, or related field and a minimum of three years of full-time experience in marketing communications. Exceptional written communication skills and a talent for digital storytelling that leads to engagement on multiple digital channels. Demonstrated digital marketing experience, including social media, email, and content marketing with an understanding of associated success metrics and analytics. Demonstrated experience creating and implementing an integrated marketing communications plan against measurable KPIs. An understanding of media relations. Ability to work on multiple projects simultaneously, ensuring seamless and error-free execution and quality control. Basic design skills. Demonstrated project and organizational management skills and a history of successfully delivering projects. Experience in web content management systems and relevant design software is preferred. Familiarity with PK-12/higher education and/or agency models are a bonus. Certificates/Credentials/LicensesComputer Skills
Proficient computer skills, ability to use MS office suite and marketing software. Experience with T4, Adobe Acrobat, Adobe Reader, Adobe InDesign, Adobe Photoshop (for clip and digital image editing) and video editing tools required. Supervisory Responsibilities No Physical Demands None Working Conditions Irregular Hours Open Date 12/12/2024 Close DatePosition Salary Maximum Salary: $85,000/ann Minimum Salary: $80,000/ann Special Instructions to Applicants About Loyola University Chicago Loyola University Chicago is a private Jesuit University founded in 1870 by the Society of Jesus. One of the largest Catholic Universities in the United States, Loyola’s professional schools include programs in medicine, nursing, and health sciences anchored by the Loyola University Medical Center, and the Loyola University Chicago School of Law. Comprised of thirteen colleges and schools, Loyola University Chicago offers more than 80 undergraduate and 140 graduate/professional programs while enrolling approximately 17,000 students. In addition to offering a world class educational experience, Loyola University Chicago strives to be an employer of choice by offering its staff and faculty a wide array of affordable, comprehensive, and competitive benefits. Our benefits are centered on health and wellness, financial security, equity, and work-life balance. We offer medical, dental, vision, 403(b), HSA, FSAs, tuition benefit, pre-tax transit benefits, EAP, and more. To view our benefits in detail, click here. As one of the nation’s largest Jesuit, Catholic Universities, Loyola University Chicago fosters a transformative cultural experience that honors Diversity, Equity, and Inclusion. We are committed to recruiting and retaining a diverse, mission driven workforce that enables a culture of inclusivity. We act with the heart of a nonprofit organization and an academic enterprise with ethical practices that advance the Jesuit Mission. Loyola actively seeks to build a community of diverse opinions, perspectives, and backgrounds that support our Jesuit tradition, while helping Ramblers foster a sense of belonging and affinity for all. Loyola adheres to all applicable federal and state civil rights laws and regulations prohibiting discrimination in private institutions of higher education. Loyola does not discriminate against any employee, applicant for employment, student, or applicant for admission on the basis of race, color, religion, sex, age, sexual orientation, gender identity or expression, national or ethnic origin, ancestry, disability, marital status, parental status, military/veteran status, or any other characteristic protected by applicable law. Please see the University’s entire Nondiscrimination Policy contained in The Comprehensive Policy, available at https://www.luc.edu/equity/policyprocedure/universitynondiscriminationpolicy/.
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Hit Apply below to send your application for consideration Ensure that your CV is up to date, and that you have read the job specs first. Marketing and Communications Manager, Division of Student Development/Marketing GeneralistPosition Details Position Title: MARKETING & COMMUNICATION MGR Position Number: 8101725 Job Category: University Staff Job Type: Full-Time FLSA Status: Exempt Campus: Chicago-Water Tower Campus Department Name: UNIV MARKETING & COMMUNICATION Location Code: UNIVERSITY MARKETING & COMMUNICATION Is this split and/or fully grant funded? No Duties and Responsibilities The Marketing Communications Manager, reporting to the Director of School-Based Marketing Communications in University Marketing and Communication (UMC), will directly support the Division of Student Development (DSD) by strategically developing and executing marketing and communication plans designed to elevate the division’s brand and reach the primary audience of current students, as well as secondary audiences such as faculty, staff, families, alumni, and donors. The marketing communications manager will work closely with the Vice President for Student Development, as well as the division’s leadership team, UMC leaders, and other stakeholders to develop and execute strategic marketing and communications plans designed to reach the Division’s primary and secondary audiences. Successful candidates will conduct conversations with key stakeholders representing both University and the school/division priorities. This role is responsible for developing plans, setting actionable and measurable goals, and establishing budgets in coordination with the DSD vice president and UMC leadership. Brand stewardship of the school/DSD messaging in relation to Loyola’s mission and vision is expected. Marketing Communications Manager, DSD Responsibilities:
Strategically develop and execute integrated marketing communications plans and measurable goals designed to:
Raise the reputation and awareness of the division and its programs. Help engage current students, faculty, staff, alumni, donors, and external audiences. Align division marketing and communication with institutional brand. Steward the brand of the division.
Meet regularly with the VP and DSD leadership team, attend client-wide and relevant staff meetings, serve on committees, and participate in the life of the Division of Student Development. Identify, create, and distribute compelling content across all communication channels to inform, inspire, and engage relevant audiences and move them to supportive actions. Provide strategic oversight and management for digital channels to:
Create impactful content including but not limited to social media, podcasts, videos, photos and written testimonials. Develop and implement a strategy for the division’s social media presence while also connecting and supporting institutional priorities.
Collaborate with UMC and division content owners to contribute to email outreach. Direct, curate, and facilitate management with Site Content Coordinators of website content to keep it strategically aligned and updated for all relevant stakeholders. Collaborate with UMC experts on various analytics software for monitoring and improving online digital presence. Work collaboratively with leadership and colleagues including designers, photographers, videographers and others, respecting discipline expertise while developing content. Consult on event promotion/strategy for signature DSD events and major initiatives for identified targeted audiences. Help maintain and manage the relationship with student news organizations in collaboration with UMC Communications Team. Coordinate crisis communications for the division in collaboration with UMC Communications Team. Supervise the hiring and management of student workers and/or freelance assistance needed to support communication and marketing plans. Establish budgets in coordination with the division and UMC leadership. Support the University’s commitment to diversity, equity, inclusion, belonging and antiracism. Understand and develop new audience insights to use as criteria when planning, conceptualizing, and managing development of communications and content and when prioritizing work. Other duties as assigned and an understanding that responsibilities for the role may include working non-traditional hours. Minimum Education and/or Work Experience Bachelor’s Degree required in Communications, Marketing, Business or related field, supplemented with experience in marketing, agency or communications environment. Qualifications
Bachelor’s degree (or higher) in communications, marketing, or related field and a minimum of three years of full-time experience in marketing communications. Exceptional written communication skills and a talent for digital storytelling that leads to engagement on multiple digital channels. Demonstrated digital marketing experience, including social media, email, and content marketing with an understanding of associated success metrics and analytics. Demonstrated experience creating and implementing an integrated marketing communications plan against measurable KPIs. An understanding of media relations. Ability to work on multiple projects simultaneously, ensuring seamless and error-free execution and quality control. Basic design skills. Demonstrated project and organizational management skills and a history of successfully delivering projects. Experience in web content management systems and relevant design software is preferred. Familiarity with PK-12/higher education and/or agency models are a bonus. Certificates/Credentials/LicensesComputer Skills
Proficient computer skills, ability to use MS office suite and marketing software. Experience with T4, Adobe Acrobat, Adobe Reader, Adobe InDesign, Adobe Photoshop (for clip and digital image editing) and video editing tools required. Supervisory Responsibilities No Physical Demands None Working Conditions Irregular Hours Open Date 12/12/2024 Close DatePosition Salary Maximum Salary: $85,000/ann Minimum Salary: $80,000/ann Special Instructions to Applicants About Loyola University Chicago Loyola University Chicago is a private Jesuit University founded in 1870 by the Society of Jesus. One of the largest Catholic Universities in the United States, Loyola’s professional schools include programs in medicine, nursing, and health sciences anchored by the Loyola University Medical Center, and the Loyola University Chicago School of Law. Comprised of thirteen colleges and schools, Loyola University Chicago offers more than 80 undergraduate and 140 graduate/professional programs while enrolling approximately 17,000 students. In addition to offering a world class educational experience, Loyola University Chicago strives to be an employer of choice by offering its staff and faculty a wide array of affordable, comprehensive, and competitive benefits. Our benefits are centered on health and wellness, financial security, equity, and work-life balance. We offer medical, dental, vision, 403(b), HSA, FSAs, tuition benefit, pre-tax transit benefits, EAP, and more. To view our benefits in detail, click here. As one of the nation’s largest Jesuit, Catholic Universities, Loyola University Chicago fosters a transformative cultural experience that honors Diversity, Equity, and Inclusion. We are committed to recruiting and retaining a diverse, mission driven workforce that enables a culture of inclusivity. We act with the heart of a nonprofit organization and an academic enterprise with ethical practices that advance the Jesuit Mission. Loyola actively seeks to build a community of diverse opinions, perspectives, and backgrounds that support our Jesuit tradition, while helping Ramblers foster a sense of belonging and affinity for all. Loyola adheres to all applicable federal and state civil rights laws and regulations prohibiting discrimination in private institutions of higher education. Loyola does not discriminate against any employee, applicant for employment, student, or applicant for admission on the basis of race, color, religion, sex, age, sexual orientation, gender identity or expression, national or ethnic origin, ancestry, disability, marital status, parental status, military/veteran status, or any other characteristic protected by applicable law. Please see the University’s entire Nondiscrimination Policy contained in The Comprehensive Policy, available at https://www.luc.edu/equity/policyprocedure/universitynondiscriminationpolicy/.
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