Graphic Designer (Web & Digital) Job at Missing Kids in Alexandria

Headquarters, 333 John Carlyle, Alexandria, Virginia, United States of America Req #597

Friday, February 21, 2025

National Center for Missing & Exploited Children

TITLE: Web & Digital Graphic Designer

LOCATION: Alexandira, VA

DATE PREPARED: February 2025

DATE REVISED: February 2025

FLSA: Exempt

DIVISION: Content & Community Engagement Division

DEPARTMENT: Creative & Web

TRAVEL REQUIREMENT: Less than 10%, to fulfill job requirements

HOURS and SCHEDULE: Generally, Monday – Friday, 9:00am to 5:30pm (minimum 37.5 hours within five (5) days per week); unless otherwise required or approved by management. Hybrid schedule available with up to 2-3 days telework.

REPORTS TO: This position reports to the Art Director.

SUPERVISION EXERCISED: None

RESPONSIBILITY FOR PUBLIC CONTACT: Daily contact requiring courtesy, discretion, and sound judgment.

LICENSING AND CERTIFICATION: None

GENERAL DESCRIPTION: The Web & Digital Graphic Designer is a member of the Content & Community Engagement division responsible for creating compelling creative assets for web, digital, and print. This position is a key contributor to the organizational need for design support on multimedia production, digital marketing ads, events, social media campaigns, and print projects/publications. The position also helps maintain NCMEC’s web properties (NCMEC.org, NetSmartzKids.org, SafeToCompete.org, etc.) through web design, content management system strategy, UI best practices, and component development.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

• Maintain NCMEC brand, visual consistency on all print publications, digital materials and websites.
• Create concepts, mood boards, and mock-ups for digital and traditional design projects.
• Collaborate with designers and animators to create print projects such as, but not limited to, corporate materials, age-appropriate prevention and educational materials, topic-based tip sheets, events and tradeshow signage, marketing ads, etc.
• Collaborate with multi-media designers to create engaging graphics and infographics for internal and external use for all websites, digital ads and social media platforms.
• Create web content layout solutions to enhance the user experience for key audiences on NCMEC’s web platforms, including families, child-serving professionals, donors, volunteers and more.
• Provide creative design solutions and support web updates for outreach, training, and events team.
• Stay informed about developments and design trends related to NCMEC’s Content Management System – Adobe Experience Manager (AEM).
• Collaborate with the Content & Community Engagement team as well as software engineers and developers in the Technology Division to maintain all websites and assets in AEM and external web platforms.
• Create easy-to-use page layout templates for AEM authors to use when creating new pages or sections.
• Develop design solutions and create user flows, wireframes, prototypes and mockups for new websites, microsites, and landing pages.
• Maintain knowledge of current web design trends and UI design aesthetics.
• Perform quarterly UI testing to ensure the usability and effectiveness of components and layout solutions.
• Perform quarterly ADA testing/scan to offer design solutions to ensure all websites and publications are 508 compliant.
• Identify and troubleshoot UX problems using creative problem-solving (e.g. responsiveness).
• Maintain a working knowledge of user personas, user stories, and storyboards.
• Leverage knowledge of data analytics and visualization to enhance content development and marketing.
• Support the development and maintenance of creative assets and layouts for NCMEC emails, newsletters, and campaigns.

EDUCATION AND EXPERIENCE:

• Bachelor’s degree in Graphic Design, Digital Design, Web Design, UI/UX or a related discipline.
• 2+ years of professional experience in graphic design for digital and traditional platforms and web design

KNOWLEDGE, SKILLS AND ABILITIES:

• Must have knowledge of design fundamentals such as typography, color, composition, and hierarchy
• Strong technical skills in Adobe Creative Suite, especially in InDesign, Acrobat, Photoshop, and Illustrator.
• Strong technical skills in Adobe CC Library and Cloud workflow
• Knowledge of Adobe XD or Figma
• Demonstrated ability with HTML5, CSS3, Content Management Systems, and responsive web design
• Knowledge of desktop publishing, Adobe Express and After Effects is a plus.
• A strong portfolio that displays creativity and technical ability
• Knowledge of website layout and usability
• Ability to apply best practices and use creative problem-solving
• Strong communication skills and attention to detail
• Ability to meet deadlines and identify and work around obstacles
• Demonstrated ability to work as part of a team and collaborate with colleagues on the team and throughout the organizations, as well as external partners, to ensure that creative is on-brand and consistent with the organization’s design and imagery guidelines.

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