Tbwa Chiat/Day Inc is hiring: Social and Influencer Marketing Associate New New

Social and Influencer Marketing Associate

New York

Objective:

The NFL’s social media team is seeking a Social Content Programmer to help manage the day-to-day creation, production, and execution of social content across the NFL’s primary social channels. This person will be joining the NFL’s social programming team and will help directly manage the league’s social presence across several platforms and verticals. The ideal candidate will have a strong passion for the game along with an extensive understanding of all social media platforms.

Essential Functions:

• Plan, create, and publish content of all types directly on primary NFL social media platforms.
• Demonstrate strong news and social judgment in editing and determining what is socially relevant.
• Constantly evaluate how the NFL can enhance content and evolve distribution across various social media platforms.
• Identify stories and make editorial and packaging decisions that result in ideal social performance.
• Evaluate and interpret performance analytics to understand what’s working and what’s not, while being prepared to pivot at any time.
• Work alongside social managers on ideation and execution of editorial and marketing calendars.
• Collaborate with various internal stakeholders to coordinate social content initiatives and creative.
• Provide live/real-time coverage and support of NFL games and tentpole events.

Required Education and Experience:

• Bachelor’s Degree and 1-2 years of social/editorial experience.

Preferred Education and Experience:

• Basic video and photo editing experience, preferably in Adobe products such as Photoshop and Premiere Pro.

Other Key Attributes / Characteristics:

• Ability to work nights, weekends, early mornings, and holidays.
• Strong written and verbal communication skills.
• Strong organizational skills.
• Comprehensive knowledge of the NFL, all 32 teams, and players across the league.
• Ability to work well under tight deadlines and thrive in the "always-on", 24/7 NFL news cycle.
• Strong eye for social-friendly content, with the ability to understand what will perform well.

Terms / Expected Hours of Work:

NFL employees are required to work 40 hours per week. Will indicate whether the role will require overtime (time worked more than 40 hours) and/or weekends.

Salary: $30 - $35 USD

The NFL currently maintains a Workplace Policy that provides members of our workforce with opportunities to occasionally work from a location of their choice while maintaining a priority on in-person work at an NFL office.

The NFL is committed to building an inclusive work environment that reflects our incredible fan base.

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