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Confidential

Vice President of Integrated Marketing

Confidential, Phila, Pennsylvania, United States, 19117

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Vice President of Integrated Marketing About the Company Industry-leading organization Industry Restaurants Type Privately Held, VC-backed Founded 2003 Employees 1001-5000 Funding $1-$5 million Categories Food Restaurants Hospitality Bakery Food and Beverage Food Delivery Food Processing Specialties cookies delivery brownies ice cream and desserts desserts pickup and bakery About the Role The Company is in search of a visionary Vice President of Integrated Marketing to spearhead the creation and implementation of cohesive marketing strategies that encompass retail, digital, partnership, and experiential marketing. The successful candidate will be a strategic thinker with a strong background in brand management, data-driven marketing, and team leadership, dedicated to driving measurable business results. Key responsibilities for this role include strategic planning, brand stewardship, cross-channel coordination, team leadership, campaign development, performance metrics, stakeholder collaboration, and market trend analysis. The role demands a leader who can seamlessly blend various marketing channels to ensure a consistent and impactful customer experience. Applicants for the Vice President of Integrated Marketing position at the company should hold a Bachelor's degree in marketing, business administration, or a related field, with an MBA preferred. A minimum of 15 years' experience in marketing leadership, particularly in integrated marketing, is required, along with a proven track record of successful cross-channel marketing strategies. The role calls for a candidate with strong analytical skills, excellent leadership and communication abilities, and expertise in digital marketing platforms and technologies. The ideal candidate will have experience in managing significant marketing budgets and delivering a strong return on investment. The company values innovation, collaboration, and excellence, and the role offers the opportunity to be part of a dynamic, fun, and relaxed office culture. Hiring Manager Title Chief Marketing Officer Travel Percent Less than 10% Functions Marketing