Boston Scientific
Principal Marketing Manager - Corporate Accounts
Boston Scientific, Saint Paul, Minnesota, United States, 55112
Additional Location(s):
N/A Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions. About the role:
Make your application after reading the following skill and qualification requirements for this position. Boston Scientific is seeking a dynamic, experienced marketing leader to serve as the Principal Marketing Manager, Corporate Accounts. In this key role, you’ll drive marketing strategy and initiatives that set Boston Scientific apart in large health systems and other high-impact accounts. You’ll work closely with Corporate Marketing, Health Economics & Reimbursement, and Cardiac Rhythm Management and Diagnostics (CRMDx) divisional marketing teams to shape our brand’s presence and value proposition. Partnering with a skilled sales force, you’ll execute strategies to enhance customer engagement, deliver impactful economic messaging, support new product launches, and lead innovative multichannel initiatives.
Your responsibilities will include: Strategic Marketing Leadership:
Lead the development and implementation of the EP/WM portfolio marketing plans, bringing differentiated value to the economic customer at key health systems. Product Commercialization:
Develop and implement comprehensive launch plans, including market analysis, positioning and messaging, pricing strategy, sales training, and a communications plan. Subject Matter Expertise:
Serve as the go-to expert on the economic customer and value initiatives across Electrophysiology, WATCHMAN, and the AFib portfolio. Economic Value Messaging:
Develop, test, and deliver economic value messaging for key decision-makers, including cardiovascular service line administrators and supply chain leaders, driving adoption and growth. Multichannel Engagement:
Build and execute robust multichannel engagement plans, reaching administrative customers through web, email, social media, field sales team, and advisory boards. Cross-functional Collaboration:
Build and maintain strong working relationships with cross-functional stakeholders to identify and solve complex problems. Required qualifications: Minimum of a bachelor’s degree. Minimum of 7 years in marketing, consulting, or related fields, with at least 5 years in medical device marketing. Skilled at gathering customer insights to create impactful messaging, collaborating with sales, and executing initiatives effectively. Demonstrated experience in developing marketing tools that go beyond traditional features and benefits, creating meaningful differentiation. Proven ability to lead cross-functional projects and influence senior leaders. High motivation and a proactive mindset, with the ability to lead and influence without authority. Promotes an environment of teamwork. Excellent project management, organizational, and quantitative skills. Up to 20% domestic travel. Preferred qualifications: MBA or Master’s preferred. Experience in economic value messaging. Ability to think creatively and challenge the status quo.
Requisition ID: 601352 Minimum Salary: $ 122100 Maximum Salary: $ 232000 The anticipated compensation listed above and the value of core and optional employee benefits offered by Boston Scientific (BSC) will vary based on actual location of the position and other pertinent factors considered in determining actual compensation for the role. Compensation will be commensurate with demonstrable level of experience and training, pertinent education including licensure and certifications, among other relevant business or organizational needs. Compensation for
non-exempt (hourly), non-sales roles
may also include variable compensation from time to time (e.g., any overtime and shift differential) and annual bonus target (subject to plan eligibility and other requirements). Compensation for
exempt, non-sales roles
may also include variable compensation, i.e., annual bonus target and long-term incentives (subject to plan eligibility and other requirements). As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you! At Boston Scientific, we recognize that nurturing a diverse and inclusive workplace helps us be more innovative and it is important in our work of advancing science for life and improving patient health. That is why we stand for inclusion, equality, and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we create a better, more rewarding place for our employees to work and reflect the patients, customers, and communities we serve. Boston Scientific Corporation has been and will continue to be an equal opportunity employer. To ensure full implementation of its equal employment policy, the Company will continue to take steps to assure that recruitment, hiring, assignment, promotion, compensation, and all other personnel decisions are made and administered without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identity, gender expression, veteran status, age, mental or physical disability, genetic information or any other protected class.
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N/A Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions. About the role:
Make your application after reading the following skill and qualification requirements for this position. Boston Scientific is seeking a dynamic, experienced marketing leader to serve as the Principal Marketing Manager, Corporate Accounts. In this key role, you’ll drive marketing strategy and initiatives that set Boston Scientific apart in large health systems and other high-impact accounts. You’ll work closely with Corporate Marketing, Health Economics & Reimbursement, and Cardiac Rhythm Management and Diagnostics (CRMDx) divisional marketing teams to shape our brand’s presence and value proposition. Partnering with a skilled sales force, you’ll execute strategies to enhance customer engagement, deliver impactful economic messaging, support new product launches, and lead innovative multichannel initiatives.
Your responsibilities will include: Strategic Marketing Leadership:
Lead the development and implementation of the EP/WM portfolio marketing plans, bringing differentiated value to the economic customer at key health systems. Product Commercialization:
Develop and implement comprehensive launch plans, including market analysis, positioning and messaging, pricing strategy, sales training, and a communications plan. Subject Matter Expertise:
Serve as the go-to expert on the economic customer and value initiatives across Electrophysiology, WATCHMAN, and the AFib portfolio. Economic Value Messaging:
Develop, test, and deliver economic value messaging for key decision-makers, including cardiovascular service line administrators and supply chain leaders, driving adoption and growth. Multichannel Engagement:
Build and execute robust multichannel engagement plans, reaching administrative customers through web, email, social media, field sales team, and advisory boards. Cross-functional Collaboration:
Build and maintain strong working relationships with cross-functional stakeholders to identify and solve complex problems. Required qualifications: Minimum of a bachelor’s degree. Minimum of 7 years in marketing, consulting, or related fields, with at least 5 years in medical device marketing. Skilled at gathering customer insights to create impactful messaging, collaborating with sales, and executing initiatives effectively. Demonstrated experience in developing marketing tools that go beyond traditional features and benefits, creating meaningful differentiation. Proven ability to lead cross-functional projects and influence senior leaders. High motivation and a proactive mindset, with the ability to lead and influence without authority. Promotes an environment of teamwork. Excellent project management, organizational, and quantitative skills. Up to 20% domestic travel. Preferred qualifications: MBA or Master’s preferred. Experience in economic value messaging. Ability to think creatively and challenge the status quo.
Requisition ID: 601352 Minimum Salary: $ 122100 Maximum Salary: $ 232000 The anticipated compensation listed above and the value of core and optional employee benefits offered by Boston Scientific (BSC) will vary based on actual location of the position and other pertinent factors considered in determining actual compensation for the role. Compensation will be commensurate with demonstrable level of experience and training, pertinent education including licensure and certifications, among other relevant business or organizational needs. Compensation for
non-exempt (hourly), non-sales roles
may also include variable compensation from time to time (e.g., any overtime and shift differential) and annual bonus target (subject to plan eligibility and other requirements). Compensation for
exempt, non-sales roles
may also include variable compensation, i.e., annual bonus target and long-term incentives (subject to plan eligibility and other requirements). As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you! At Boston Scientific, we recognize that nurturing a diverse and inclusive workplace helps us be more innovative and it is important in our work of advancing science for life and improving patient health. That is why we stand for inclusion, equality, and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we create a better, more rewarding place for our employees to work and reflect the patients, customers, and communities we serve. Boston Scientific Corporation has been and will continue to be an equal opportunity employer. To ensure full implementation of its equal employment policy, the Company will continue to take steps to assure that recruitment, hiring, assignment, promotion, compensation, and all other personnel decisions are made and administered without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identity, gender expression, veteran status, age, mental or physical disability, genetic information or any other protected class.
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