Sanofi Group
Job Title
: Director, HCP Marketing, Respiratory
Location:
Cambridge, MA
About the Job
We are seeking a dynamic and experienced HCP Marketing lead for Dupixent Respiratory. The Director, HCP Marketing, Respiratory will focus on developing and executing innovative Marketing tactics to accelerate both our Asthma leadership and COPD launch. Demonstrated strategic agility and strong professional Marketing and/or Sales experience is required. This role will report to the US Head of HCP Marketing for Respiratory and will be a key member of the US Dupixent Respiratory Team.
The ideal candidate will have a strong background in specialty care and Respiratory, strategic marketing or Sales, and cross-functional leadership. This position will have direct interface with Sanofi leadership and Regeneron alliance partners as well as Market Development, Patient Experience, Market Research, Medical Affairs, Market Access, Regulatory, Legal, Finance and Analytics, and agency teams.
We are an innovative global healthcare company, committed to transforming the lives of people with immune challenges, rare diseases and blood disorders, cancers, and neurological disorders. From R&D to sales, our talented teams work together, revolutionizing treatment, continually improving products, understanding unmet needs, and connecting communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world.
Main Responsibilities:
AI & Data-Driven HCP Marketing
: Elevate HCP Marketing strategies leveraging AI and testing innovative strategies to help accelerate Dupixent growth in Respiratory
Lead the COPD patient predictive modelling work working closely with Analytics and the Digital team
Own the implementation of Turing for Respiratory including monitoring and driving improvements as we move towards more data-driven insights and action recommendation
Lead the testing of RPM (Remote Patient Monitoring) and other innovative solutions to drive earlier identification of bio-eligible patients
Core Marketing Strategy and Execution
: Support both COPD and Asthma HCP leads in the development and execution of core marketing tactics including development with agency partners, approval through JRC review and roll out to Sales team.
Health Systems
: Contribute to the development of Health Systems solutions aiming at accelerating our COPD launch
Manage budgets and allocate resources effectively to maximize marketing ROI and drive business growth.
Analyze and report on performance: Track key performance indicators (KPIs) to measure marketing effectiveness and identify areas for improvement.
Collaborate with cross-functional teams: Work closely with sales, medical affairs, and other departments to ensure alignment and achieve shared objectives.
Act as a sponsor and ally for inclusion and diversity in all elements of our business
Comply with all forms of legal and statutory regulation within domain of responsibility, including compliance with applicable SOPs, industry codes of practice and best practices and actively support and promote a compliance culture and safe environment throughout the organization
About You:
Experience Requirements:
6-8+ years’ experience in product/brand management, and/or strategic marketing, commercial / business development with product launch experience in the pharmaceutical or biopharmaceutical industries
Proven track record of developing and executing successful marketing campaigns and strategies
Proven success working in a cross-functional matrix and alliance partnership environment.
Understanding of market research, creative development, and experience with the regulatory review/approval process
A comprehensive understanding of the key dynamics driving the US health care environment
Strong analytical and problem-solving skills
Ability to work effectively in a fast-paced, collaborative environment
Excellent communication and interpersonal skills
Preferred Qualifications:
Health systems marketing or engagement
Respiratory Experience: Asthma & COPD
A deep understanding of the Asthma and COPD market
Biologic experience
MBA or master’s degree
Competitive market experience
Alliance co-promote experience
Experience leading teams
Why Choose Us?
Bring the miracles of science to life alongside a supportive, future-focused team.
Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.
Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.
Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
#GD-SG
#LI-GZ
#LI-Onsite
#vhd
Pursue
progress
, discover
extraordinary
Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.
At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.
Watch our ALL IN video (https://www.youtube.com/watch?v=SkpDBZ-CJKw&t=67s) and check out our Diversity Equity and Inclusion actions at sanofi.com (https://www.sanofi.com/en/our-responsibility/equality-and-inclusiveness) !
US and Puerto Rico Residents Only
Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally inclusive and diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; natural or protective hairstyles; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
Sanofi is dedicated to supporting people through their health challenges. We are a global biopharmaceutical company focused on human health. We prevent illness with vaccines, provide innovative treatments to fight pain and ease suffering. We stand by the few who suffer from rare diseases and the millions with long-term chronic conditions.
With more than 100,000 people in 100 countries, Sanofi is transforming scientific innovation into healthcare solutions around the globe. Discover more about us visiting www.sanofi.com or via our movie We are Sanofi (https://youtu.be/96EwNjb1TLo)
As an organization, we change the practice of medicine; reinvent the way we work; and enable people to be their best versions in career and life. We are constantly moving and growing, making sure our people grow with us. Our working environment helps us build a dynamic and inclusive workplace operating on trust and respect and allows employees to live the life they want to live.
All in for Diversity, Equity and Inclusion at Sanofi - YouTube (http://www.youtube.com/watch?v=SkpDBZ-CJKw&t=2s)
: Director, HCP Marketing, Respiratory
Location:
Cambridge, MA
About the Job
We are seeking a dynamic and experienced HCP Marketing lead for Dupixent Respiratory. The Director, HCP Marketing, Respiratory will focus on developing and executing innovative Marketing tactics to accelerate both our Asthma leadership and COPD launch. Demonstrated strategic agility and strong professional Marketing and/or Sales experience is required. This role will report to the US Head of HCP Marketing for Respiratory and will be a key member of the US Dupixent Respiratory Team.
The ideal candidate will have a strong background in specialty care and Respiratory, strategic marketing or Sales, and cross-functional leadership. This position will have direct interface with Sanofi leadership and Regeneron alliance partners as well as Market Development, Patient Experience, Market Research, Medical Affairs, Market Access, Regulatory, Legal, Finance and Analytics, and agency teams.
We are an innovative global healthcare company, committed to transforming the lives of people with immune challenges, rare diseases and blood disorders, cancers, and neurological disorders. From R&D to sales, our talented teams work together, revolutionizing treatment, continually improving products, understanding unmet needs, and connecting communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world.
Main Responsibilities:
AI & Data-Driven HCP Marketing
: Elevate HCP Marketing strategies leveraging AI and testing innovative strategies to help accelerate Dupixent growth in Respiratory
Lead the COPD patient predictive modelling work working closely with Analytics and the Digital team
Own the implementation of Turing for Respiratory including monitoring and driving improvements as we move towards more data-driven insights and action recommendation
Lead the testing of RPM (Remote Patient Monitoring) and other innovative solutions to drive earlier identification of bio-eligible patients
Core Marketing Strategy and Execution
: Support both COPD and Asthma HCP leads in the development and execution of core marketing tactics including development with agency partners, approval through JRC review and roll out to Sales team.
Health Systems
: Contribute to the development of Health Systems solutions aiming at accelerating our COPD launch
Manage budgets and allocate resources effectively to maximize marketing ROI and drive business growth.
Analyze and report on performance: Track key performance indicators (KPIs) to measure marketing effectiveness and identify areas for improvement.
Collaborate with cross-functional teams: Work closely with sales, medical affairs, and other departments to ensure alignment and achieve shared objectives.
Act as a sponsor and ally for inclusion and diversity in all elements of our business
Comply with all forms of legal and statutory regulation within domain of responsibility, including compliance with applicable SOPs, industry codes of practice and best practices and actively support and promote a compliance culture and safe environment throughout the organization
About You:
Experience Requirements:
6-8+ years’ experience in product/brand management, and/or strategic marketing, commercial / business development with product launch experience in the pharmaceutical or biopharmaceutical industries
Proven track record of developing and executing successful marketing campaigns and strategies
Proven success working in a cross-functional matrix and alliance partnership environment.
Understanding of market research, creative development, and experience with the regulatory review/approval process
A comprehensive understanding of the key dynamics driving the US health care environment
Strong analytical and problem-solving skills
Ability to work effectively in a fast-paced, collaborative environment
Excellent communication and interpersonal skills
Preferred Qualifications:
Health systems marketing or engagement
Respiratory Experience: Asthma & COPD
A deep understanding of the Asthma and COPD market
Biologic experience
MBA or master’s degree
Competitive market experience
Alliance co-promote experience
Experience leading teams
Why Choose Us?
Bring the miracles of science to life alongside a supportive, future-focused team.
Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.
Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.
Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
#GD-SG
#LI-GZ
#LI-Onsite
#vhd
Pursue
progress
, discover
extraordinary
Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.
At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.
Watch our ALL IN video (https://www.youtube.com/watch?v=SkpDBZ-CJKw&t=67s) and check out our Diversity Equity and Inclusion actions at sanofi.com (https://www.sanofi.com/en/our-responsibility/equality-and-inclusiveness) !
US and Puerto Rico Residents Only
Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally inclusive and diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; natural or protective hairstyles; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
Sanofi is dedicated to supporting people through their health challenges. We are a global biopharmaceutical company focused on human health. We prevent illness with vaccines, provide innovative treatments to fight pain and ease suffering. We stand by the few who suffer from rare diseases and the millions with long-term chronic conditions.
With more than 100,000 people in 100 countries, Sanofi is transforming scientific innovation into healthcare solutions around the globe. Discover more about us visiting www.sanofi.com or via our movie We are Sanofi (https://youtu.be/96EwNjb1TLo)
As an organization, we change the practice of medicine; reinvent the way we work; and enable people to be their best versions in career and life. We are constantly moving and growing, making sure our people grow with us. Our working environment helps us build a dynamic and inclusive workplace operating on trust and respect and allows employees to live the life they want to live.
All in for Diversity, Equity and Inclusion at Sanofi - YouTube (http://www.youtube.com/watch?v=SkpDBZ-CJKw&t=2s)