L Oreal USA is hiring: Manager, Advocacy & Influencer, Pulp Riot in New York

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Manager, Advocacy & Influencer, Pulp Riot

New York, NY, New York

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Permanent

New York

New York, NY

Digital

Full - Time

13-Feb-2025

Job Title : Manager – Advocacy & Influence Paid/Earned - Pulp Riot

Division: Professional Division

Location: Hudson Yards, New York City

Reports To: AVP of Marketing, Pulp Riot

Who We Are:

For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.

At L’Oréal, our Digital team is an opportunity to be at the center of L'Oréal's digital transformation. We are determined to be pioneers in the new beauty tech world, and by incorporating digital into everything that we do, we are creating a better relationship with our consumers. When beauty and tech collide, the impossible can happen! Come join our dynamic team!

What You Will Learn:

• Influencer Campaign Management: Manage end-to-end execution of paid and earned influencer campaigns, including strategy development, influencer selection, content creation, and performance reporting.

• Relationship Management (Mid-Tier/Macro Influencers): Build and maintain relationships with mid-tier and macro-influencers. Negotiate contracts and oversee long-term partnerships.

• Budget Management & Reporting: Manage the influencer marketing budget, track expenses, and provide regular financial reports. Analyze campaign performance data and provide ROI optimization insights.

• Cross-Functional Collaboration: Lead cross-functional teams to execute integrated influencer marketing campaigns. Collaborate with marketing, PR, legal, and other relevant departments.

• Content Strategy & Development: Oversee the development of influencer content, ensuring quality, brand consistency, and legal compliance. Provide strategic guidance to influencers on content creation.

• Advocacy Program Management: Develop and manage always-on brand advocate seeding programs, overseeing seeding agencies, fulfillment, and creative execution.

What We Are Looking For:

Required Qualifications:

• Bachelor's degree in Marketing , Communications, or related field.

• 4-6 years of experience in social media or influencer marketing.

• Experience developing influencer strategies, managing budgets, and leading teams.

• Proficiency in Microsoft Office Suite, social media management platforms, and analytics tools.

• No Physical Requirements of the Role

Preferred Qualifications:

• Social Media Marketing or Influencer Marketing certifications.

• Excellent communication, project management, and time management skills.

Please note: This job description is a general outline and may be subject to change.

As an integral part of our culture at L’Oréal, wellness is at our core. We not only offer a generous Benefits Package (Medical, Dental, Vision, 401K), we also offer flexible time off, work from home days, and a pension plan! Additionally, you will have access to company perks such as Makeup, Skincare, and Fragrance! Employees receive a stipend for L'Oréal products as well as VIP Access to L’Oréal’s Internal Shop for Discounted Products, and other perks such as Monthly Mobile Allowance, discounted gym memberships, and ERGs.

Additional Benefits Information As Follows:

Salary Range [New York] : $98,400-$140,200 base salary (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)    

• Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)  

• Hybrid Work Policy (3 Days in Office, 2 Days Work from Home) 

• Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)  

• Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)  

• Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)  

• Employee Resource Groups (Think Tanks and Innovation Squads)  

• Access to Mental Health & Wellness Programs     

Don’t meet every single requirement?  At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!

We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to access job openings or apply for a job on this site as a result of your disability. You can request reasonable accommodations by contacting [email protected] . If you need assistance to accommodate a disability, you may request an accommodation at any time. 

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