Ⓒ Wormhole is hiring: Content Marketing Manager in Washington
Ⓒ Wormhole, Washington, DC, United States, 20022
Our mission is to empower passionate people in the research and development of blockchain interoperability technologies. We support teams building secure, open-source, and decentralized products within the Wormhole ecosystem.
Content Marketing Manager
As a Content Marketing Manager at the Wormhole Foundation, you will be a key player in our marketing team, responsible for planning, creating, and distributing high-quality content that resonates with our target audiences. We are looking for someone who has a passion for writing, digital marketing, and brand storytelling, with an eye for data-driven content strategies. You’ll work closely with marketing, business development, legal, and DevRel to ensure content aligns with our overall brand and marketing goals. The ideal candidate will be crypto-native and have experience planning and executing content marketing initiatives. You should be high-agency, low-ego, and an absolute hustler.
You will be responsible for:
- Content Creation: Write, edit, and optimize content for various digital platforms, including blogs, social media, video scripts, and website copy.
- Content Strategy: Collaborate with the marketing and pr teams to develop editorial calendars and strategic content plans that drive traffic, engagement, and conversions.
- SEO Optimization: Implement SEO best practices in content creation to ensure maximum visibility and ranking on search engines.
- Social Media Support: Help manage social media accounts by creating engaging posts, writing captions, and analyzing performance metrics.
- Brand Consistency: Ensure all content is consistent with Wormhole’s brand voice, tone, and messaging.
- Performance Tracking: Analyze content performance metrics (e.g., page views, engagement, CTR) and provide insights to optimize future content initiatives.
- Collaboration: Work closely with design, product, and sales teams to ensure alignment across all content and marketing materials.
- Research: Stay up-to-date with industry trends, emerging content strategies, and competitor activities to inform content creation.
Qualifications:
- 3+ years of experience in content marketing or digital marketing with at least one year of experience in crypto
- Deep understanding of the crypto space and blockchain technology.
- Meticulous attention to detail and a commitment to delivering excellence.
- Exceptional written and verbal communication skills, with examples of content created.
- Familiarity with SEO tools and best practices.
- Experience with social media platforms and content management systems (CMS).
- Basic knowledge of analytics tools (e.g., Google Analytics, social media insights).
- Creative thinking and the ability to adapt content for different audiences and platforms.
- Excellent organizational and time-management skills, with the ability to manage multiple projects simultaneously
- Highly motivated, creative, and results-driven self-starter with a passion for crypto and developer engagement.
- Excited to work in a results-driven, meritocratic work environment.
- Ideally, based in the Americas or European time zones.