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ButterflyMX

Head of Product Marketing

ButterflyMX, New York, New York, us, 10261

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ButterflyMX is your leading property technology company that aims to simplify property access for owners, staff, residents, and visitors. Our innovative access control solutions are relied upon by more than 15,000 multifamily, commercial, student housing, and gated communities worldwide, including the most trusted names in the real estate industry. ButterflyMX is growing exponentially, and we want you to grow with us!

We’re looking for top-tier talent who want to supercharge their careers in a high-growth, innovative, and industry-changing company. At ButterflyMX, we value exceptional people who are intelligent, passionate, collaborative, and balanced. As a distributed workforce, we offer a transparent and flexible culture, along with benefits like a 401(k) match and quarterly stipends for self-care. We work hard to continually improve the experience of everyone in our communities while also finding time to enjoy our personal passions. ButtterflyMX is seeking an experienced Head of Product Marketing to establish and lead our product marketing function. This role is our first dedicated product marketing hire and will be crucial in shaping our go-to-market strategy and driving product success; it reports to our Chief Product Officer. Responsibilities:

Lead the product launch process, partnering with PM, Sales, CX, Marketing and Finance Conduct win/loss analysis and build out program at scale Conduct market research and competitive analysis to identify opportunities and inform product strategy Train the sales team on new and existing product features and value proposition; develop the collateral including demos, case studies, fact sheets and presentations Evolve product positioning, messaging, pricing, and packaging Requirements You have 10+ years of B2B marketing experience; 5+ in product marketing You are an insatiably curious product marketer with a strong ownership mindset and bias for action You thrive on data driven decision making, and are fluent in analyzing large sets of data and consumer research You sweat the details and have a high bar for excellence and successful outcomes Are comfortable with ambiguity and are energized by building a function from 0-1 You are a compelling story teller, in both written and verbal communication You have low ego and can collaborate effectively with cross functional partners and executives Multi-residential real estate industry is a plus Experience with the following tools: Hubspot, Salesforce, WordPress, Confluence, and your choice of Analytics tool Prior experience marketing hardware products Benefits Comprehensive Medical (ButterflyMX covers 90% of the cost), Dental, and Vision plans (ButterflyMX covers 100% of the cost) starting day 1 401(k) plan with a match 13 paid holidays, 25 PTO days Paid Family Leave Employee Assistance Program Quarterly self-care stipends Access to optional benefits including pre-tax flexible healthcare spending accounts (FSA and HSA), Dependent Care FSA, and Commuter Benefits, as well as optional Supplemental Life, AD&D, Hospital Indemnity, Disability, Legal, Accident, Critical Illness, Pet, and Personal Liability Insurance And more! ButterflyMX is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. You must have the authorization to work in the US to become an employee. We strive to create an accessible and inclusive experience for all candidates and employees. If you need reasonable accommodations during the application or the recruiting process, please let our recruiting team know.