Unilever Brazil is hiring: Ice Cream Ben & Jerry's US Associate Communication Ma
Unilever Brazil, South Burlington, VT, United States, 05403
Job Title: Ice Cream Associate Communications Manager
Location: South Burlington, VT
Terms & Conditions: Full Time
If you want to work for a global leading Ice Cream player with €7.9bn Turn Over in 2023, come join Unilever Ice Cream! The Ice Cream business is operating in a highly attractive category, as we are part of the 1 trillion snacking and refreshment industry, growing consistently at high pace.
JOB PURPOSE & KEY RESPONSIBILITIES:
Communications
Partner with and support the Integrated Marketing team to develop communication strategies for our product mission – this can include key messaging, communications hierarchy, and proactive and reactive plans that drive fan love for our products.
Partner with and support the Activism and Integrated Marketing teams to develop communications strategies to drive impact on the social movements Ben & Jerry’s supports.
Support national company events as necessary in the field working with internal team and agencies to bring Ben & Jerry’s experiential to fans.
Build relationships with internal and external audiences including but not limited to media, franchisees, key partners and necessary internal and external contacts.
PR/Earned Media
Manage, plan and oversee PR execution of multi-faceted programs primarily focused in the US, including new ice cream and Non-Dairy innovations.
Support the dynamic and evolving integrated marketing activities and social media events model.
Manage press relations including preparation of news releases and feature articles.
Develop story ideas for new initiatives and new product lines.
Manage PR Department annual operational budget, incoming invoices, Purchase Orders and expenses.
Support Retail Operations to create and set PR goals specifically to enhance local and regional franchise public relations.
Influencer
Lead and manage the development of Ben & Jerry’s US “influencer” engagement strategy.
Develop and maintain relationships with US influencers relevant to B&J brand.
Work with the US Digital Marketing Manager to manage content creator partnerships.
WHAT YOU NEED TO SUCCEED:
BA or BS degree in related field.
Experience in the comms function of a global business beneficial.
5+ years of Manager level experience working within a communications and/or public relations field.
High level organizational and time management skills are required.
Ability to influence earned media to shape stories and/or release with key campaign messages.
A passion for pushing boundaries within public relations work.
Solid knowledge of social media platforms.
Strong public speaking abilities and demonstrate ability to facilitate and preside at presentations.
LEADERSHIP: Passions for High Performance & Personal Mastery
Pay: The pay range for this position is $83,200 to $124,700.
Benefits: Unilever employees are eligible to participate in our benefits plan.