Paid Media Specialist Job at OptiRoi Media in New York

5W is seeking an individual with a passion for Paid Media. As a Paid Media Specialist, your role will be to help execute on a variety of projects. This is an exciting opportunity that promises to offer challenges and professional development in an environment where drive, an entrepreneurial spirit, and a commitment to exceed expectations is a winning recipe for success.

Here's what you’ll be doing:

• Work directly with clients and internal team to determine the goals of digital plans and campaigns within
• Manage and plan client campaigns across all Media, including but not limited to Paid Search, Display (DSPs, Ad Networks, Programmatic), Social and new emerging media technologies
• Construct reports to determine success based on specific metrics and KPIs; optimize and pivot when appropriate
• Analyze client business data to determine impact of media efforts
• Ideate creative concepts and work closely with our creative team to produce content that converts

Here’s what you have:

• Minimum of 1-2 years planning and buying digital media with tangible results
• Working or worked at an agency or in agency setting
• Experience working with Google Analytics, AdWords, Facebook Ads Manager and other relevant platforms
• Ability to create and present media strategies and plans to clients
• Driven, detail oriented, flexible, and team-oriented work ethic
• Attentive ability to manage multiple projects

Why you'll love working here:

• Competitive salary with comprehensive benefits & wellness programs including partnership with ClassPass!
• Flexible PTO
• Summer Fridays and Winter, Spring, and Fall Fridays too!
• Hybrid work model offering flexibility and work-life balance
• Expanded parental leave and family planning support
• Continuous learning through “5W University” and development initiatives
• Professional Development Support
• Exclusive access to season tickets for pro sports teams along with Broadway shows, and more!
• Charitable giving, including matching donations

NYC Salary Range: $65,000 - $75,000 USD

Note: This role is based in our New York, N.Y. office on a hybrid basis.

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