Manager, Marketing and Communications Content

Overall Description of the Position:

All the relevant skills, qualifications and experience that a successful applicant will need are listed in the following description. The ESOP Association (TEA) is the leading national trade and professional association representing employee-owned companies and the professionals who provide services to those companies (such as attorneys, accountants, financial advisors, trustees). The ESOP Association is headquartered in Washington, DC. The Marketing and Communications Content Manager will work with each department, volunteers, and members within The ESOP Association and the Employee Ownership Foundation (EOF) to develop news, educational publications, marketing materials, and other content that requires writing or scripting. This position requires a detail-oriented individual who has the knowledge and capability to gather information through research and conversations and synthesize that information into writing both long-form and short-form resources and articles, publications, and talking points or presentations. This individual must be approachable and able to cultivate relationships with their colleagues, Association volunteer leaders, and TEA members. The Marketing and Communications Content Manager must be a person who acts consistent with the values of TEA as expressed through the Association’s vision, mission, and culture. The Manager is an approachable individual with excellent communication skills, is a self-starter who is diligent and accurate with their work, can adhere to deadlines and has strong project management skills. Essential Duties & Responsibilities: Copywriting and Editing Collect and research information to develop written content for various publications and media that is accessible and consumable by all members Develops or edits content for educational and marketing materials Works with TEA volunteers to ensure educational materials are accurate Writes articles for publications including the Association’s monthly newsletter, The ESOP Report, Annual Reports, and any other long-format publications Edits session descriptions for educational event programs Writes marketing copy and bullets Assists with scriptwriting for conferences and events as needed Email Works with the Senior Director of Marketing and Communications in the development of timelines, content and global workflow of for marketing emails Creates and schedules outgoing emails using engagement platform software Works with colleagues to ensure spelling and grammar are corrected before sending Works with email and other engagement platform technical support to resolve any issues the staff or members may be having Community Platform Management (The HUB) Monitors/manages the Association’s members-only HUB community boards in the engagement platform software Creates posts to share content or respond to questions regarding TEA, EOF, or any of the events and programs Works with the head of each department to open event community boards, post event/program deadlines and reminders, and develop ideas for creating community engagement Directs posts requiring in-depth response to the appropriate individuals and ensures timely responses Works with engagement platform technical support to resolve any issues the staff or members may be having Social Media Assists in maintaining substantive content presence on the various channels for both TEA and EOF including LinkedIn, Facebook, Instagram, X/Twitter, YouTube, etc. Works with the Senior Director of Visual and Graphic Communications to push audio, visual, and graphic content out on appropriate social platforms to obtain the greatest reach for the intended audience Develops a schedule based on marketing needs or events/programs Supports day-to-day oversight and execution of social media advertising Attributes/Skills Ability to translate complex information into clear, engaging content Strong research skills to ensure content is accurate, relevant, and updated Familiarity with artificial intelligence applications and their uses that could streamline content development and deployment Project management abilities to manage multiple projects and deadlines effectively Excellent verbal and written communication skills to collaborate with team members and external partners Detail-oriented and adaptable, with the ability to work collaboratively in a team environment Qualifications/Experience Degree in marketing, writing, English, journalism, communications, public relations, or a related field Excellent writing and editing skills, with a strong portfolio of work. Must demonstrate writing examples. Experience with Higher Logic email marketing and engagement platform software a plus but not required Work Environment/Conditions: Only local candidates who are comfortable commuting to our office will be considered. Our office is located in Washington, DC between Union Station and Chinatown metros. We understand that a single candidate may not offer every single desired skill, experience, and characteristic, and encourage candidates from a wide range of backgrounds and experiences, preferably with trade association experience, who feel they offer a strong fit with the profile outlined to express interest. TEA is an equal opportunity employer and values diversity. All employment is decided on the basis of qualifications, merit, and business need. TEA offers a competitive salary and benefits package. Interested individuals should forward a cover letter and resume to

job@esopassociation.org

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TEA is currently hiring in multiple areas, so please include a reference to the position in the subject line.

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