Renuity
Software Engineering Manager, Marketing Technology
Renuity, Charlotte, North Carolina, United States, 28245
Renuity
is looking for a
Software Engineering Manager, Marketing Technology
that will lead a small, cross-functional team responsible for developing, implementing, and maintaining our marketing technology stack. This hands-on, full-stack engineering role requires you to write code while managing 2-3 direct reports and is a dedicated partner to our marketing team. In this role you will collaborate with marketing, data/analytics, and other teams to build tools, optimize technologies (CRM, ESP, CDP, etc.), and ensure consistent reporting and tracking across marketing properties. In addition to leading technical initiatives, you will provide leadership, strategic direction, and foster innovation as you mentor your team to ensure best practices and documentation.
A coding assessment will be required to validate your technical expertise.
What You'll Do: Develop and maintain a marketing technology roadmap, ensuring alignment with overall marketing and business objectives Communicate progress, roadblocks, and outcomes effectively to executive leadership and key stakeholders Implement and maintain tracking strategies for offline-to-online activities (e.g., call tracking, channel tracking and offline tracking) Identify and build tools to ingest, process, and automate data from various marketing services (e.g., CRM, marketing automation, ad platforms) Scope, plan, and prioritize development projects based on stakeholder requirements and business impact. Document all work, so that it is easy to onboard new resources and create repeatable processes. Write and commit code personally, as well as perform code reviews with your team. Manage, mentor, and grow a high-performance marketing technology team, including developers, analysts, and specialists in the following areas: A/B or multivariate testing strategies and tools Analytics services like Google Tag Manager, Google Analytics, Adobe Analytics, Posthog and other third-party tracking services Lifecycle marketing solutions Marketing websites built on WordPress or other CMS platforms What We're Looking For:
6+ years of software development experience, with a strong background in both front end (JavaScript, HTML/CSS) and back-end (Ruby, PHP, Python, Go, or similar) Strong knowledge of leveraging and using APIs through a diverse set of 3rd party solutions. Experience with WordPress or similar CMS platforms, including plugin and theme development Experience with cloud infrastructure (Azure, AWS or GCP) for hosting and managing servers Experience with agile methodologies and project management tools (Jira, Trello, or similar) Hands-on experience with Google Analytics, Posthog, Google Tag Manager, Adobe Analytics (or similar analytics platforms) Familiarity with marketing automation platforms Understanding of lead management processes and CRM systems (Salesforce or other) Track record of building and integrating marketing technology solutions for attribution, user segmentation, and audience targeting Excellent stakeholder management skills, with the ability to gather requirements, scope projects, and communicate timelines effectively
Renuity and its affiliates are committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact Humanresources@renuityhome.com.
If you have a question regarding your application, please contact TA@renuityhome.com
To access Renuity's Privacy Policy, please click here: Privacy Policy
is looking for a
Software Engineering Manager, Marketing Technology
that will lead a small, cross-functional team responsible for developing, implementing, and maintaining our marketing technology stack. This hands-on, full-stack engineering role requires you to write code while managing 2-3 direct reports and is a dedicated partner to our marketing team. In this role you will collaborate with marketing, data/analytics, and other teams to build tools, optimize technologies (CRM, ESP, CDP, etc.), and ensure consistent reporting and tracking across marketing properties. In addition to leading technical initiatives, you will provide leadership, strategic direction, and foster innovation as you mentor your team to ensure best practices and documentation.
A coding assessment will be required to validate your technical expertise.
What You'll Do: Develop and maintain a marketing technology roadmap, ensuring alignment with overall marketing and business objectives Communicate progress, roadblocks, and outcomes effectively to executive leadership and key stakeholders Implement and maintain tracking strategies for offline-to-online activities (e.g., call tracking, channel tracking and offline tracking) Identify and build tools to ingest, process, and automate data from various marketing services (e.g., CRM, marketing automation, ad platforms) Scope, plan, and prioritize development projects based on stakeholder requirements and business impact. Document all work, so that it is easy to onboard new resources and create repeatable processes. Write and commit code personally, as well as perform code reviews with your team. Manage, mentor, and grow a high-performance marketing technology team, including developers, analysts, and specialists in the following areas: A/B or multivariate testing strategies and tools Analytics services like Google Tag Manager, Google Analytics, Adobe Analytics, Posthog and other third-party tracking services Lifecycle marketing solutions Marketing websites built on WordPress or other CMS platforms What We're Looking For:
6+ years of software development experience, with a strong background in both front end (JavaScript, HTML/CSS) and back-end (Ruby, PHP, Python, Go, or similar) Strong knowledge of leveraging and using APIs through a diverse set of 3rd party solutions. Experience with WordPress or similar CMS platforms, including plugin and theme development Experience with cloud infrastructure (Azure, AWS or GCP) for hosting and managing servers Experience with agile methodologies and project management tools (Jira, Trello, or similar) Hands-on experience with Google Analytics, Posthog, Google Tag Manager, Adobe Analytics (or similar analytics platforms) Familiarity with marketing automation platforms Understanding of lead management processes and CRM systems (Salesforce or other) Track record of building and integrating marketing technology solutions for attribution, user segmentation, and audience targeting Excellent stakeholder management skills, with the ability to gather requirements, scope projects, and communicate timelines effectively
Renuity and its affiliates are committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact Humanresources@renuityhome.com.
If you have a question regarding your application, please contact TA@renuityhome.com
To access Renuity's Privacy Policy, please click here: Privacy Policy