CoreLogic
Director, Product Marketing, Commercial Real Estate Solutions
CoreLogic, Rockville, Maryland, us, 20849
At CoreLogic, we are driven by a single mission-to make the property industry faster, smarter, and more people-centric. CoreLogic is the trusted source for property intelligence, with unmatched precision, depth, breadth, and insights across the entire ecosystem. Our talented team of 5,000 employees globally uses our network, scale, connectivity and technology to drive the largest asset class in the world. Join us as we work toward our vision of fueling a thriving global property ecosystem and a more resilient society.
CoreLogic is committed to cultivating a diverse and inclusive work culture that inspires innovation and bold thinking; it's a place where you can collaborate, feel valued, develop skills and directly impact the real estate economy. We know our people are our greatest asset. At CoreLogic, you can be yourself, lift people up and make an impact. By putting clients first and continuously innovating, we're working together to set the pace for unlocking new possibilities that better serve the property industry.
Job Description:
What you'll Be Doing:
Product Marketers operate at the intersection of product management, marketing, sales and customer success. They serve as the voice of the customer across all aspects of the business to ensure the products that we build are relevant, rooted in customer needs, and positioned to drive adoption.
We are seeking a collaborative and engaging Product Marketing professional who will be responsible for developing successful GTM strategies and plans for key initiatives and solutions.
RESPONSIBILITIES
Develop a deep understanding of our servicing and payment solutions business in order to define a GTM strategy and product marketing plan Own product marketing aspects of the GTM strategy, including buyer personas, positioning, messaging and sales enablement deliverables. Drive product communication (internal and external) and generate content to be used in training materials. Be the go-to expert for your solution areas, have a deep understanding of the market landscape, trends, competitor capabilities, and customer use cases. Synthesize customer insights and competitive research to identify and prioritize buyer needs by deeply understanding our customers, products, and experience to build data-driven, useful insights for products and sales teams. Identify opportunities for cross-sell and upsell opportunities to increase awareness and retention of our customers across product lines. Partner closely with Product Management to define our product strategy through a customer-first lens. Work with Product Management to establish a continuous feedback loop (market trends, customer needs, competitive information) to influence product roadmaps. Deliver compelling, high-impact product centric collateral for prospective and existing customers. Enable sales teams with bottom-of-funnel materials such as pitch decks, customer presentations, customer stories, eBooks, blogs, sales sheets, call scripts. Plan and execute product/feature launches in partnership with cross-functional teams (Product, Marketing, Support, Client Success, Sales). Support messaging of customer-centric events. Support awareness and lead generation efforts by developing and executing against GTM strategy and plans and partnering with Corporate Marketing to deliver campaigns. What's in it For You:
Large (~$2B+ revenue) formerly public information services and data business Durable cash flow and profitability regardless of changes in macroeconomic conditions Company certified as a global "A Great Place to Work." Remote working model- If you are close to one of our offices you can work hybrid coming into the office to create "moments that matter" and the rest of the time can be remote. Competitive compensation and benefits! Career path for continued professional growth. Working with leaders that care about your professional growth! Access to our world class self-development portal, centered around you as the employee. We take pride in our work and believe in cultivating a work environment that supports and values our greatest asset: our talented employees. Job Qualifications:
10+ years' experience in product marketing in B2B tech. Preferrably in the PropTech industry Proven ability to lead with strategy and translate into execution. Successfully led product marketing initiatives within the Prop Tech industry, developing and executing comprehensive marketing strategies that drove significant growth and customer engagement. Demonstrated full stack product marketing experience, leveraging tools such as Salesforce, HubSpot, and Gong to develop and execute comprehensive marketing strategies that drive growth and customer engagement Ability to turn product innovations into clear and engaging narratives as well as strong value propositions that sell. Self-starter with strong initiative and drive. Strong analytical and project management skills, proven ability to design clear processes and a very detail-oriented yet flexible approach to problem-solving. Experience producing high-quality work in a remote, geographically dispersed, and deadline-driven team environment.
Annual Pay Range: 110,500 - 160,000 USD
Application Window:
This opportunity is expected to remain posted through the date identified below, subject to business needs.
2025-03-21
CoreLogic benefits information can be found here: http://www.yourcorebenefits.com/. Qualifications, locations and experience of the individual ultimately selected for the position may impact the final actual offered compensation, which may vary from any posted range.
CoreLogic is an Equal Opportunity employer committed to attracting and retaining the best-qualified people available, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability or status as a veteran of the Armed Forces, or any other basis protected by federal, state or local law. CoreLogic maintains a Drug-Free Workplace.
CoreLogic is fully committed to a work environment that embraces everyone's unique contributions, experiences and values. We offer an empowered work environment that encourages creativity, initiative and professional growth and provides a competitive salary and benefits package. We are better together when we support and recognize our differences.
Privacy Policy
Global Applicant Privacy Policy | CoreLogic®
By providing your telephone number, you agree to receive automated (SMS) text messages at that number from CoreLogic regarding all matters related to your application and, if you are hired, your employment and company business. Message & data rates may apply.
You can opt out at any time by responding STOP or UNSUBSCRIBING and will automatically be opted out company-wide.
Connect with us on social media! Click on the quicklinks below to find out more about our company and associates.
CoreLogic is committed to cultivating a diverse and inclusive work culture that inspires innovation and bold thinking; it's a place where you can collaborate, feel valued, develop skills and directly impact the real estate economy. We know our people are our greatest asset. At CoreLogic, you can be yourself, lift people up and make an impact. By putting clients first and continuously innovating, we're working together to set the pace for unlocking new possibilities that better serve the property industry.
Job Description:
What you'll Be Doing:
Product Marketers operate at the intersection of product management, marketing, sales and customer success. They serve as the voice of the customer across all aspects of the business to ensure the products that we build are relevant, rooted in customer needs, and positioned to drive adoption.
We are seeking a collaborative and engaging Product Marketing professional who will be responsible for developing successful GTM strategies and plans for key initiatives and solutions.
RESPONSIBILITIES
Develop a deep understanding of our servicing and payment solutions business in order to define a GTM strategy and product marketing plan Own product marketing aspects of the GTM strategy, including buyer personas, positioning, messaging and sales enablement deliverables. Drive product communication (internal and external) and generate content to be used in training materials. Be the go-to expert for your solution areas, have a deep understanding of the market landscape, trends, competitor capabilities, and customer use cases. Synthesize customer insights and competitive research to identify and prioritize buyer needs by deeply understanding our customers, products, and experience to build data-driven, useful insights for products and sales teams. Identify opportunities for cross-sell and upsell opportunities to increase awareness and retention of our customers across product lines. Partner closely with Product Management to define our product strategy through a customer-first lens. Work with Product Management to establish a continuous feedback loop (market trends, customer needs, competitive information) to influence product roadmaps. Deliver compelling, high-impact product centric collateral for prospective and existing customers. Enable sales teams with bottom-of-funnel materials such as pitch decks, customer presentations, customer stories, eBooks, blogs, sales sheets, call scripts. Plan and execute product/feature launches in partnership with cross-functional teams (Product, Marketing, Support, Client Success, Sales). Support messaging of customer-centric events. Support awareness and lead generation efforts by developing and executing against GTM strategy and plans and partnering with Corporate Marketing to deliver campaigns. What's in it For You:
Large (~$2B+ revenue) formerly public information services and data business Durable cash flow and profitability regardless of changes in macroeconomic conditions Company certified as a global "A Great Place to Work." Remote working model- If you are close to one of our offices you can work hybrid coming into the office to create "moments that matter" and the rest of the time can be remote. Competitive compensation and benefits! Career path for continued professional growth. Working with leaders that care about your professional growth! Access to our world class self-development portal, centered around you as the employee. We take pride in our work and believe in cultivating a work environment that supports and values our greatest asset: our talented employees. Job Qualifications:
10+ years' experience in product marketing in B2B tech. Preferrably in the PropTech industry Proven ability to lead with strategy and translate into execution. Successfully led product marketing initiatives within the Prop Tech industry, developing and executing comprehensive marketing strategies that drove significant growth and customer engagement. Demonstrated full stack product marketing experience, leveraging tools such as Salesforce, HubSpot, and Gong to develop and execute comprehensive marketing strategies that drive growth and customer engagement Ability to turn product innovations into clear and engaging narratives as well as strong value propositions that sell. Self-starter with strong initiative and drive. Strong analytical and project management skills, proven ability to design clear processes and a very detail-oriented yet flexible approach to problem-solving. Experience producing high-quality work in a remote, geographically dispersed, and deadline-driven team environment.
Annual Pay Range: 110,500 - 160,000 USD
Application Window:
This opportunity is expected to remain posted through the date identified below, subject to business needs.
2025-03-21
CoreLogic benefits information can be found here: http://www.yourcorebenefits.com/. Qualifications, locations and experience of the individual ultimately selected for the position may impact the final actual offered compensation, which may vary from any posted range.
CoreLogic is an Equal Opportunity employer committed to attracting and retaining the best-qualified people available, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability or status as a veteran of the Armed Forces, or any other basis protected by federal, state or local law. CoreLogic maintains a Drug-Free Workplace.
CoreLogic is fully committed to a work environment that embraces everyone's unique contributions, experiences and values. We offer an empowered work environment that encourages creativity, initiative and professional growth and provides a competitive salary and benefits package. We are better together when we support and recognize our differences.
Privacy Policy
Global Applicant Privacy Policy | CoreLogic®
By providing your telephone number, you agree to receive automated (SMS) text messages at that number from CoreLogic regarding all matters related to your application and, if you are hired, your employment and company business. Message & data rates may apply.
You can opt out at any time by responding STOP or UNSUBSCRIBING and will automatically be opted out company-wide.
Connect with us on social media! Click on the quicklinks below to find out more about our company and associates.