Tenable
Tenable is hiring: Senior Director, Creative Marketing in Columbia
Tenable, Columbia, MD, United States, 21046
Your Role:
The creative director is responsible for developing, executing and leading the visual expression of Tenable’s brand. This leader will manage a small team of designers and video producers to establish and maintain visual design standards and consistency. The creative director will work closely with cross-functional teams, especially corporate marketing, digital advertising, and product marketing, to support global initiatives and business objectives. This role requires a highly strategic thinker with a strong background in design leadership, brand identity, and communications design, ideally with experience in both agencies and in-house teams.
Your Opportunity:
- Lead creative team and execute brand designs across digital, print, animation, video, marketing campaigns, out of home (OOH) and more
- Develop breakthrough brand experiences that resonate with key audiences and create lasting brand value
- Define and execute the overall design direction for the brand
- Evolve and refine the visual language and design systems to create iconic brand identities
- Ideate and generate new concepts quickly, based on stakeholder input, refine concepts as performance data becomes available
- Build creative vision that reflects business priorities to deliver world-class designs
- Experience developing and managing holistic enterprise brand systems, including the use of digital asset management systems (DAMs) to drive efficiency and consistency
- Leverage data to measure performance, synthesize insights and drive strategic improvement across all programs
- Manage creative marketing agency, contractors and other vendors as required to foster a culture of excellence
What You’ll Need:
- 15+ years in design leadership, brand identity, and communications design or related experience; 7+ years’ experience as a direct people manager; experience managing other people managers preferred.
- Strong leadership skills, with experience overseeing creative teams and agencies
- Experience in recruiting talent and mentoring creatives
- Deep expertise in building, launching and managing holistic brand identity and design strategies
- Extensive experience across multiple content formats, from digital ads to web pages, videos to event booths
- Experience working across marketing functions and product teams
- Ability to curate, interpret and leverage data to drive strategic improvements and secure buy-in from key decision-makers
- Ability to collaborate in a highly matrixed environment with many different stakeholders, including all levels of management
- Capacity to balance multiple projects with aggressive deadlines at the same time
- Tech experience is a must; cybersecurity expertise preferred
- Bachelor's degree in design or equivalent
- Please include a link to your online portfolio on your resume