Director of Sales & Marketing Job at Sanderling Resort in Kitty Hawk

Come Grow With Us! Pyramid Global Hospitalty is an industry leading and growing global hotel management company. We are seeking a Director of Sales & Marketing to grow along with our company, and to be a part of the culture that puts its people first! This is a highly empowering position requiring high energy. We value forward thinking, progressive and creative personalities.

The Director of Sales & Marketing is responsible for total room, banquet, catering, and room rental revenue streams, participate in development of yield strategies, accountable for market performance and meeting/exceeding budget, forecast, and optimal business mix targets. Additional responsibilities include hiring of staff, training, managing and coaching.

The individual will also work closely with the General Manager, Regional and Corporate staff, ownership and discipline subject matter experts to ensure appropriate brand building and asset growth focusing on the following:

• Deliver on the Brand Personality and Brand Promise
• Overall responsibility for total revenue and will collaborate on development and execution of yield strategies
• Accountable to market performance and potential performance as well as achievement of budget, forecast, and target goals
• Activity participates in community relations
• Creates and implements a cohesive Hotel Business Plan with emphasis on revenue achievement via Direct Sales, PR, Revenue Management and Ecommerce strategies
• Execute sales and marketing activities to achieve budgeted goals
• Develop and drive the strategic focus on creation and distribution of exceptional marketing plans and campaigns.
• Drive the online advertising strategy utilizing strategic partners to achieve growth in website traffic, bookings and conversion
• Drives digital channel direction through data analysis to deliver ROI
• Drives the creation of on-property promotions and programming while working with applicable departments to implement
• Work closely with the Public Relations team to coordinate PR related to special events
• Stays abreast of industry trends that the resort can capitalize on.
• Research, analyze, and monitor financial, technological, and demographic factors in order to capitalize on market opportunities and to establish a leadership position in the market
• Play a pivotal role in resort sales and marketing efforts, including calling on accounts, meeting clients, hosting luncheons and receptions, and meeting with on-site contacts on a daily, weekly and monthly basis
• Plan and participate in Sales and Marketing trips and industry related meetings as appropriate to the assigned markets/territories.
• Assist in the annual budgeting plan
• Negotiate with clients and achieves maximum revenue/profit potential while satisfying clients' needs
• Enhance the resort's community's image by actively participating in associations, events, clubs and boards. Actively engage in community relations.
• Assume active ownership of assigned sales territory and respond to specific market needs, initiates needed action and suggests to sales leadership any necessary actions
• Drive total revenue performance, collaborating on yield strategies to meet budget, forecast, and target goals.
• Provide hands-on team leadership with accountability measures to achieve objectives.
• Develop Business Travel, Group, and Banquet/Catering segments.
• Create and execute a cohesive Hotel Business Plan emphasizing Direct Sales, PR, Revenue Management, and Ecommerce

• Resort sales and marketing leadership experience required, specifically with Independent, Luxury/Lifestyle properties.
• 3+ years of sales leadership in similar sized operation/resort is preferred.
• Proficiency in Microsoft Word, Excel, and Delphi.
• Knowledge of computer accounting programs, math skills, as well as budgetary analysis capabilities required.
• Extensive knowledge of sales skills, revenue management, recruitment, supervision, training, and motivation of managers.
• Ability to effectively listen, communicate and perform diplomacy with internal and external customers and staff in all situations.
• Ability to stand and move throughout the hotel property and continuously perform essential job functions with or without reasonable accommodation.
• Bachelor’s degree preferred.
• Effective verbal and written communication skills. Ability to adapt communication style to suit different audiences, such as effectively communicating with supervisors, coworkers, public etc.
• Outer Banks, NC market experience highly preferred, or the ability to relocate.
• 15% travel
  

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