Growth Marketing Operations Manager for a Global Tech Company!
Location: Culver City, LA. Hybrid (Mondays and Fridays are remote.)
Contract role: 12 months
Are you passionate about driving customer engagement and optimizing marketing operations at scale? We are looking for a Growth Marketing Operations Manager to join a Big Tech company and play a critical role in executing multi-channel customer communications for their digital media products and services. This role focuses on in-app messaging, customer engagement, and lifecycle marketing to enhance awareness and adoption of our services across a global audience.
Key Responsibilities:
- Develop, test, and deploy customer journeys to drive acquisition and engagement.
- Assess product and strategy objectives, platform capabilities, and data needs to optimize campaign execution.
- Collaborate cross-functionally with marketing, product, engineering, and business teams to launch strategic communication initiatives.
- Execute and optimize marketing automation campaigns using CRM or ESP platforms (e.g., Salesforce Marketing Cloud, Braze, Oracle Responsys).
- Implement A/B testing strategies to drive incremental growth and improve campaign performance.
- Monitor campaign execution for operational integrity and identify opportunities for enhancement.
- Build a knowledge portal of best practices and playbooks to support team growth and training.
Key Qualifications:
- 5-8 years of experience in lifecycle marketing, acquisition, and engagement initiatives.
- Strong background in CRM or ESP platforms such as Salesforce Marketing Cloud/ExactTarget, Braze, or Oracle Responsys.
- High aptitude for logical reasoning, critical thinking, and problem-solving; SQL experience preferred.
- Detail-oriented with strong organizational skills to manage and deliver quality projects on time.
- Proactive, resourceful, and innovative mindset to navigate ambiguity and overcome challenges.
- Ability to remain calm under pressure and pivot as needed in a fast-paced environment.
- Strong collaboration skills with a team-oriented mindset.
- Excellent communication skills across various mediums, including email, Slack, and presentations.
- Passion for digital media, technology, and customer engagement strategies.
Education:
- BA/BS degree preferred or equivalent work experience.
This is an exciting opportunity to make a meaningful impact on the growth and success of a leading digital media platform. If you are a strategic thinker with a passion for customer engagement and marketing automation, we’d love to hear from you!
Apply today to be a part of a fast-paced, innovative, and customer-centric team!