Hotel VIA
Located directly across the street from Oracle Park, Hotel VIA is steps away from San Francisco’s most exciting destinations. Walking distance from the brand new Chase Center, SFMOMA, the world famous Embarcadero waterfront walkway and the Moscone Convention Center; Hotel VIA is perfectly situated at the intersection of Sports, Entertainment and Technology.
Are you ready to apply Make sure you understand all the responsibilities and tasks associated with this role before proceeding. Job Description:
Director of Sales and Marketing Direct Report to : General Manager Hotel VIA
is seeking a Full-time dynamic Sales & Marketing Leader who brings strong leadership and revenue-focused hotel experience, and is interested in joining an industry-leading company. Based in San Francisco, California, you will engage in leading the Sales department staff to ensure quality service of all existing and prospective accounts. If you are goal oriented, energetic, and have previous leadership experience, then we'd love to speak with you about joining the best hotel in San Francisco! The purpose of this position is to develop and execute strategic sales and marketing plans to generate and optimize overall revenues, through marketing, sales, promotion, advertising and public relations that will impact positively on the Hotel resulting in a profitable return on the investment. This leader will motivate and support the sales, revenue, and catering teams to maximize revenues and margins. The successful individual will be responsible for establishing relationships within the community to guarantee 100% market saturation for the hotel. This role contributes to the overall direction of the hotel and effectively manages all sales and marketing expenses while exceeding overall budgeted revenues and RevPAR goals. Responsibilities
Essential Functions: Implement and maintain Hotel VIA brand standards Direct work of the Sales department employees, including making hiring/firing recommendations, disciplinary actions, performance reviews, training, etc. Emphasis on exceeding established group rate guidelines Develop, maintain and implement strategies/action plans to generate revenues for the Hotel Motivate productivity of all sales staff through leadership, development, and support Develop, maintain and implement creative and successful packages to fill identified need periods in all segments Active solicitation of key accounts to generate direct sales Oversee the development of the hotel website and ensure that it keeps current, active, and accurate. Assist in the achievement of overall Food and Beverage revenue Design and leverage all advertising and public relations opportunities Develop, maintain and implement the budgeting and forecasting process Plan and oversee advertising and promotion activities including print, online, electronic media and direct mail. Ensure that all administrative procedures are in place and functioning effectively Ensure that all required reports are completed on a timely basis Promote high visibility of Hotel through active involvement in city activities, industry associations, and trade shows Provide proper collateral and information vehicles to keep customers informed and updated on the Hotel Ensure a challenging and exciting environment to encourage full career development and personal growth Support and promote all Corporate programs to increase customer awareness of Hotel VIA and ensure that the customer receives the appropriate benefits of each program Demonstrate leadership, establish a friendly service-oriented approach to clients and guide the Sales department. Understand and contribute in overall revenue management initiatives and strategies to ensure we are maximizing every revenue opportunity Use resources and data (both Local and National) to develop strategic plans to sell segments. These plans will incorporate both customer expectations and the company’s goals relative to revenue Understand Hotel VIA sales and business processes, support corporate and property goals and contribute to the enhancement of customer value Develop and execute tactical sales processes that support the Hotel’s strategic plan Organize activities and resources in a manner that maximizes productivity and efficiency Focus on personal sales efforts to achieve maximum revenue return from Key Accounts Monitor achievement objectives and goals for the Hotel and takes appropriate action to correct shortfalls versus the strategic plan Prepare and manage annual budgets for travel and other business expenses Grow relationships at the appropriate levels, both internally and externally, that enable the development and advancement of sales initiatives The ability to successfully lead sales & marketing efforts to increase overall revenue Coordinate with Reservations Manager to maximize rate and room sold on a nightly, weekly, and monthly basis. Coordinate and execute communication between the Sales department and other departments in the hotel. Seek input and opinions from all relevant parties. Secure all facts before making decisions Can accurately recognize the strengths/limitations of others Accept leadership responsibilities by modeling proper selling techniques, effective development of others and commitment to industry and personal development Be able to communicate accurately and effectively in verbal and written form with employees and guests to respond completely to inquiries, give directions, provide instructions, answer questions and provide superior customer service. Maintain communication with Key Accounts. Understand Hotel performance, customer issues, and trends Clearly articulate vision, goals, initiatives, and expectations for the Hotel Talk and listen to clients demonstrating excellent sales skills, and by knowing and selling the hotel professionally and courteously. Represent the company at trade association meetings to promote the hotel. Qualifications
Basic Skills & Requirements In-person position Account Planning Skills. Identifying and understanding account potential and the ability to set mutual VIA / Customer expectations Management of the customer decision and relationship process Ability to communicate issues and concerns at all levels of the organization Ability to direct and lead activities through internal and external resources Strong interpersonal skills and the ability to work in a team-oriented environment Business planning skills and budget management skills Ability to scan and assess the competitive arena as it relates to region and segment to refine/improve customer value proposition Creative and strategic skills Ability to manage multiple priorities and reprioritize when necessary Financial analysis skills. Ties strategies, planned actions, and results Strong statistical analysis and business case development Communication skills including group presentations, written, and oral Team management skills including participation, engages in difficult issues, and effectively influences non-direct reports Strong understanding and expertise in the sales & marketing process Availability to work weekends as needed Availability to work off hours as needed Qualifications
Must have Director of Sales & Marketing Experience in a luxury hotel/resort Must have a minimum of 4 years of senior sales and/or marketing leadership experience managing employees College degree or equivalent experience Proficient in use of Excel, Word, and access database tools. Physical Demands The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Lifting/carrying approximately 20 pounds. Must have dexterity/mobility to meet clients on and off premises, to tour property and attend functions, to climb stairs, and operate basic office equipment. Office environment, SF weather exposure when making sales calls Benefits
Paid time off Eligible to participate in the Company's 401(k) program Health savings and flexible spending accounts Basic Life and AD&D insurance Company-paid short-term disability Paid FMLA leave for up to a period of 12 weeks Employee Assistance Program Pay Range:
$125,000 - $150,000 Hotel VIA is pursuant to the San Francisco Fair Chance Ordinance. Hotel VIA is an equal opportunity employer. The EEO is the Law poster and its supplement are available using the following links: EEOC is the Law Poster and the following link is the OFCCP's Pay Transparency Nondiscrimination policy statement If you are interested in applying for employment with Hotel VIA and need special assistance to apply for a posted position, please send an email to barbara@hotelviasf.com. Seniority level
Director Employment type
Full-time
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Are you ready to apply Make sure you understand all the responsibilities and tasks associated with this role before proceeding. Job Description:
Director of Sales and Marketing Direct Report to : General Manager Hotel VIA
is seeking a Full-time dynamic Sales & Marketing Leader who brings strong leadership and revenue-focused hotel experience, and is interested in joining an industry-leading company. Based in San Francisco, California, you will engage in leading the Sales department staff to ensure quality service of all existing and prospective accounts. If you are goal oriented, energetic, and have previous leadership experience, then we'd love to speak with you about joining the best hotel in San Francisco! The purpose of this position is to develop and execute strategic sales and marketing plans to generate and optimize overall revenues, through marketing, sales, promotion, advertising and public relations that will impact positively on the Hotel resulting in a profitable return on the investment. This leader will motivate and support the sales, revenue, and catering teams to maximize revenues and margins. The successful individual will be responsible for establishing relationships within the community to guarantee 100% market saturation for the hotel. This role contributes to the overall direction of the hotel and effectively manages all sales and marketing expenses while exceeding overall budgeted revenues and RevPAR goals. Responsibilities
Essential Functions: Implement and maintain Hotel VIA brand standards Direct work of the Sales department employees, including making hiring/firing recommendations, disciplinary actions, performance reviews, training, etc. Emphasis on exceeding established group rate guidelines Develop, maintain and implement strategies/action plans to generate revenues for the Hotel Motivate productivity of all sales staff through leadership, development, and support Develop, maintain and implement creative and successful packages to fill identified need periods in all segments Active solicitation of key accounts to generate direct sales Oversee the development of the hotel website and ensure that it keeps current, active, and accurate. Assist in the achievement of overall Food and Beverage revenue Design and leverage all advertising and public relations opportunities Develop, maintain and implement the budgeting and forecasting process Plan and oversee advertising and promotion activities including print, online, electronic media and direct mail. Ensure that all administrative procedures are in place and functioning effectively Ensure that all required reports are completed on a timely basis Promote high visibility of Hotel through active involvement in city activities, industry associations, and trade shows Provide proper collateral and information vehicles to keep customers informed and updated on the Hotel Ensure a challenging and exciting environment to encourage full career development and personal growth Support and promote all Corporate programs to increase customer awareness of Hotel VIA and ensure that the customer receives the appropriate benefits of each program Demonstrate leadership, establish a friendly service-oriented approach to clients and guide the Sales department. Understand and contribute in overall revenue management initiatives and strategies to ensure we are maximizing every revenue opportunity Use resources and data (both Local and National) to develop strategic plans to sell segments. These plans will incorporate both customer expectations and the company’s goals relative to revenue Understand Hotel VIA sales and business processes, support corporate and property goals and contribute to the enhancement of customer value Develop and execute tactical sales processes that support the Hotel’s strategic plan Organize activities and resources in a manner that maximizes productivity and efficiency Focus on personal sales efforts to achieve maximum revenue return from Key Accounts Monitor achievement objectives and goals for the Hotel and takes appropriate action to correct shortfalls versus the strategic plan Prepare and manage annual budgets for travel and other business expenses Grow relationships at the appropriate levels, both internally and externally, that enable the development and advancement of sales initiatives The ability to successfully lead sales & marketing efforts to increase overall revenue Coordinate with Reservations Manager to maximize rate and room sold on a nightly, weekly, and monthly basis. Coordinate and execute communication between the Sales department and other departments in the hotel. Seek input and opinions from all relevant parties. Secure all facts before making decisions Can accurately recognize the strengths/limitations of others Accept leadership responsibilities by modeling proper selling techniques, effective development of others and commitment to industry and personal development Be able to communicate accurately and effectively in verbal and written form with employees and guests to respond completely to inquiries, give directions, provide instructions, answer questions and provide superior customer service. Maintain communication with Key Accounts. Understand Hotel performance, customer issues, and trends Clearly articulate vision, goals, initiatives, and expectations for the Hotel Talk and listen to clients demonstrating excellent sales skills, and by knowing and selling the hotel professionally and courteously. Represent the company at trade association meetings to promote the hotel. Qualifications
Basic Skills & Requirements In-person position Account Planning Skills. Identifying and understanding account potential and the ability to set mutual VIA / Customer expectations Management of the customer decision and relationship process Ability to communicate issues and concerns at all levels of the organization Ability to direct and lead activities through internal and external resources Strong interpersonal skills and the ability to work in a team-oriented environment Business planning skills and budget management skills Ability to scan and assess the competitive arena as it relates to region and segment to refine/improve customer value proposition Creative and strategic skills Ability to manage multiple priorities and reprioritize when necessary Financial analysis skills. Ties strategies, planned actions, and results Strong statistical analysis and business case development Communication skills including group presentations, written, and oral Team management skills including participation, engages in difficult issues, and effectively influences non-direct reports Strong understanding and expertise in the sales & marketing process Availability to work weekends as needed Availability to work off hours as needed Qualifications
Must have Director of Sales & Marketing Experience in a luxury hotel/resort Must have a minimum of 4 years of senior sales and/or marketing leadership experience managing employees College degree or equivalent experience Proficient in use of Excel, Word, and access database tools. Physical Demands The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Lifting/carrying approximately 20 pounds. Must have dexterity/mobility to meet clients on and off premises, to tour property and attend functions, to climb stairs, and operate basic office equipment. Office environment, SF weather exposure when making sales calls Benefits
Paid time off Eligible to participate in the Company's 401(k) program Health savings and flexible spending accounts Basic Life and AD&D insurance Company-paid short-term disability Paid FMLA leave for up to a period of 12 weeks Employee Assistance Program Pay Range:
$125,000 - $150,000 Hotel VIA is pursuant to the San Francisco Fair Chance Ordinance. Hotel VIA is an equal opportunity employer. The EEO is the Law poster and its supplement are available using the following links: EEOC is the Law Poster and the following link is the OFCCP's Pay Transparency Nondiscrimination policy statement If you are interested in applying for employment with Hotel VIA and need special assistance to apply for a posted position, please send an email to barbara@hotelviasf.com. Seniority level
Director Employment type
Full-time
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