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Holdsworth & Nicholas, Inc

Media Buyer

Holdsworth & Nicholas, Inc, Travis County, TX; Texas, US

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About Us

At Holdsworth & Nicholas, we stand out as a media buying agency dedicated to elevating well-known regional brands through targeted media planning and strategic ad placement. Our expertise spans both traditional and digital platforms, allowing us to craft campaigns that resonate with local audiences and drive impactful results. As we grow, we're looking for an experienced Media Account Manager who not only excels in media buying and client relationships, but is also driven by impactful results for our clients and is eager to contribute in a meaningful way, with plenty of opportunity to grow alongside us.

Role Overview

As a Media Buyer & Planner, you'll be responsible for developing and executing media strategies across multiple channels while maintaining strong client and vendor relationships. You'll work closely with both internal teams and clients to ensure campaign success and drive measurable results.

The company is under new management, so as we breathe new life into a well-established company, this is an exciting moment to join our team! You’ll have an opportunity to bring fresh energy and ideas to a well-established agency where your contributions will directly shape our future success. This role is for someone ready to build with us so if you’re energized by evolution, take initiative to drive meaningful change, and thrive in an environment where ideas turn into action, you’ll fit right in!

This role currently offers a hybrid work setup, with Mondays and Fridays as dedicated work-from-home days. As a company that values flexibility and leans toward remote work, we may expand these options in the future.

Key Responsibilities

  • Functions as primary point of contact for multiple client accounts and the subject matter expert on each of their media planning and buying campaigns
  • Develop comprehensive media strategies and plans aligned with client objectives and KPIs
  • Responsible for managed client budgets ~$1M annually and securing timely contracts for spend
  • Negotiate with media vendors to secure optimal rates and placements
  • Execute and optimize cross-channel media campaigns across digital, traditional, and emerging platforms
  • Monitor campaign performance, help prepare regular performance reports, and make data-driven optimization recommendations
  • Lead weekly or bi-weekly client meetings and presentations, providing strategic insights and recommendations
  • Collaborate with internal teams to ensure seamless campaign execution
  • Stay current with industry trends, new media opportunities, and competitive activities

Required Qualifications

  • Minimum of 5 years of experience working in media planning and buying or 5 years of experience in a tangential role within the industry
  • Experience or familiarity with buying media programmatically
  • Proven track record of developing and executing successful media campaigns
  • Strong understanding of media metrics, analytics, and optimization techniques
  • Excellent interpersonal, writing, presentation and client communication skills including ability to clearly and concisely communicate 
  • Strong analytical and problem-solving abilities
  • Bachelor's degree in Marketing, Advertising, Communications, or other relevant field

Preferred Qualifications

  • Knowledge of attribution modeling and cross-channel measurement
  • Experience with major DSPs and ad serving platforms 
  • Certifications from major platforms (Google, Meta, etc.)
  • Knowledge or experience working in Central Texas markets, specifically San Antonio to Austin corridor

Skills & Competencies

  • Excellence in building and maintaining relationships
  • Strategic thinking and analytical mindset
  • Strong project management skills
  • Ability to respond to fluctuating client needs and demands
  • Detail-oriented with strong mathematical aptitude
  • Team player with excellent collaboration skills

What We Offer

  • Total compensation based on experience. Salary starting at $70k/year
  • Comprehensive health benefits including vision and dental
  • 401(k) matching
  • 20 days paid time off plus federal holidays
  • Professional development opportunities
  • Collaborative and innovative work environment
  • Remote work flexibility - Currently we work remotely on Mondays and Fridays
  • Immense opportunity to grow personally and professionally 
  • Flexible hours based on client demands and account structure. Typically this results in start time between 7-9AM and end between 4-6PM

Location

Austin or San Antonio, Texas with hybrid working options available

Holdsworth & Nicholas, Inc. is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.