About Ted Brown Music:
Ted Brown Music has been serving musicians, educators, and music enthusiasts for over 90 years. As a trusted name in the industry, we are dedicated to providing high-quality instruments, accessories, and educational support. We are looking for a Marketing Manager to join our team and create visually compelling digital and print content that enhances our brand presence across multiple platforms.
What We Need:
The Marketing Manager will lead our marketing efforts and elevate the Ted Brown Music brand. The ideal candidate will have a passion for music and a strong background in both digital and traditional marketing, with hands-on experience in content creation, graphic design, and copywriting. This role requires a creative thinker who can develop and execute strategic campaigns that drive customer engagement and sales while ensuring the successful creation and publication of engaging content. An ideal candidate will be a creative strategist with strong execution skills who understands brand development and storytelling while using marketing analytics and data to drive decision making.
Please note: This is a hybrid position, allowing for some remote work, but candidates must be willing to relocate to the Tacoma, Washington area if not already local . Regular in-store meetings, events, and company functions will require in-person attendance. Relocation assistance is not available.
What We'll Need From You:
- Create compelling content , including copywriting, graphic design, and multimedia assets, to support marketing initiatives.
- Develop and execute marketing strategies to enhance brand awareness, drive traffic, and increase sales across retail and e-commerce platforms.
- Manage digital marketing efforts , including social media, email campaigns, content marketing, SEO, and PPC advertising.
- Plan and execute promotional campaigns , including product launches, sales events, and community outreach programs.
- Oversee brand development and storytelling to maintain a consistent and impactful brand presence.
- Collaborate with vendors and partners to maximize co-marketing opportunities and promotional efforts.
- Lead the development of marketing materials , including advertisements, brochures, signage, and multimedia content.
- Monitor and analyze marketing performance metrics , making data-driven decisions to improve campaign effectiveness.
- Coordinate with sales and store teams to ensure alignment between marketing initiatives and business goals.
- Manage sponsorships, partnerships, and community events , partnering with Ted Brown Outreach to strengthen brand presence and engagement.
Qualifications & Skills
- 5-7 years of marketing experience , preferably in retail, e-commerce, or the music industry.
- Highly proficient in Adobe Creative Suite .
- Strong understanding of digital marketing trends, social media platforms, and content strategy.
- Experience with SEO, Google Analytics, paid advertising, and email marketing tools .
- Working knowledge of eCommerce platforms such as BigCommerce, Shopify or similar.
- Exceptional written and verbal communication skills .
- Ability to manage multiple projects, meet deadlines, and work collaboratively .
- Passion for music and familiarity with musical instruments is a plus!