Xtra Effort Solutions is hiring: Growth Marketer in Boston

Role: Growth MarketerTechnology Offering: automation for cloud data warehouse, data lake, or data mesh.Value: helps large enterprises in regulated industries speed the automation of data product delivery, providing a 10x improvement in automation across areas like data modeling, engineering, testing, and deployment. It is not an ETL product, but a more comprehensive automation platform that includes a huge reduction in the time associated with extracting, transforming, and loading data, while also enabling the development of secure, scalable, and compliant data products at exponentially faster speeds than previously possible. Designed to ensure sensitive data remains within the enterprise environment while providing Artificial Intelligence-ready insights in just a fraction of the time and effort associated with other means. It easily integrates with platforms like Snowflake and Databricks.The platform can quickly ingest third party data and seamlessly comingle it with internal data to address mission-critical supply chain, pricing, customer, etc. questions with no previous answers. The platform dramatically improves the collaboration around data between business stakeholders and IT - without the risk and expense of being out of compliance. Essentially, it makes data an asset and no longer a necessary hassle on they way to creating business value and adaptation. Their platform improves the speed, accuracy, and productivity of the traditional ETL process by introducing an abstract layer, enabling enterprises to have 10x more productivity by easily reusing previous mappings without reinventing the wheel for every new business condition or information need.Customers: Liberty Mutual, Thomson Reuters, Excelsior, Daimler Trucks, Randstad, Olympus, Bleckmann, and several moreCompany:•Global•Strong VC and PE financing partners•Operating since 2019•European worldwide headquarters•Boston based US headquartersWhy their customers buy their technology: •Executive profileo Proven to help enterprises become timelier and more effective in creating value for their customerso Improves agility in responding to the need for internal change, supply chain analysis, M&A activity, or market pivotso Improves highly compensated software engineering productivityo Faster time to market, a platform that addresses an enterprise's short and long-term needs with very little operational overheado No runtime costso Desirable pay as you grow pricing, based on the model, not the data itselfo Proven to be secureo Certified by the Data Vault Allianceo Faster time to gain critical business insight from comprehensive, current, and reliable data•User profileo Ease of setup, maintenance, and use; flexibilityo Best in class supporto Ease of connections with best-of-breed CDC, ETL, source, and target technologieso Industry acclaimed ability to categorize data into hubso Task automationTheRoleDrive pipeline growth-developing and optimizing lead-generation campaigns, running targeted social media strategies, and setting up the right marketing pipelines and reporting structures to measure impact effectively.Continuously test, refine, and scale marketing efforts to ensure a steady flow of qualified leads through the sales funnel. You'll work in a small, agile team, reporting directly to the VP of Marketing, giving you direct visibility and impact on the growth trajectory.If you love data-driven marketing, experimenting with new tactics, and making a measurable impact on pipeline growth, this role is for you.Key Responsibilities Pipeline Growth & Lead GenerationDevelop and execute multi-channel marketing campaigns to attract and convert high-quality leads.Drive organic and paid social media marketing efforts to engage key audiences.Identify and experiment with new demand-generation tactics, including event marketing, partnerships, and industry collaborations.Establish and maintain weekly pipeline reporting to track marketing's impact and ensure alignment with sales goals.Campaign Execution & OptimizationContinuously test, analyze, and optimize campaigns for higher conversion rates and ROI.Identify the most effective lead sources and refine strategies to sustain growth.Implement automation tools and scalable workflows for lead nurturing and outreach. Marketing Tech & AnalyticsSet up and manage the marketing pipelines necessary for tracking campaign performance.Leverage marketing tools and CRM systems (e.g., HubSpot, Sales Navigator, Lemlist) to optimize the funnel.Provide regular performance insights and data-driven recommendations for ongoing improvementsRequired Candidate Attributes5+ years of experience in growth marketing, demand generation, or digital marketing.Proven track record in B2B SaaS marketing, driving lead generation and conversion.Execution-driven mindset-you're proactive, results-oriented, and get things done.Strong expertise in social media marketing, both organic and paid strategies.Ability to analyze data, report insights, and optimize campaigns for performance.Hands-on experience with marketing automation tools (HubSpot, Sales Navigator, Lemlist, etc.).Experience in data infrastructure, cloud platforms, or data automation is a plus.Event marketing experience (trade shows, industry events, sponsorships) is a bonus.