Senior SEO Manager

Aspire Digital Solutions is looking for an experienced SEO professional to join our team as a full-time Director of SEO. In this hybrid role, you'll work on-site in our Ridgefield, CT office three days a week (MWF), and remote two days a week (T/Th). Candidates must be within commuting distance to Ridgefield.

We’re a full-service digital agency with a strong focus on SEO, managing campaigns for local, regional, and national businesses across healthcare, private equity portfolios, home services, logistics, and more. If you're someone who can think strategically, execute efficiently, and communicate clearly—this could be the right fit.

Responsibilities

• Manage SEO strategy and implementation for ~25 clients (mostly local/regional, with some national).
• Conduct keyword research, competitor audits, and content planning.
• Oversee content strategy: article topics, page rewrites, on-page SEO, FAQs, and internal linking.
• Collaborate with our backlink partner to manage off-page SEO campaigns.
• Execute and oversee local SEO tactics: GBP optimization, BrightLocal/Yext citations, posting schedules, and local map ranking.
• Use tools like Looker Studio or Agency Analytics to track and report performance.
• Serve as SEO consultant to clients—communicate strategies, performance, and progress.
• Implement and troubleshoot schema/structured data (JSON-LD/WordPress-based).
• Monitor and address indexing, technical SEO issues, and Google updates.
• Monitor evolving SEO trends, including Google’s Search Generative Experience (SGE), AI-driven ranking factors, and local algorithm updates, and adapt strategies accordingly.

Requirements

• 8+ years of SEO experience, ideally in an agency setting.
• Strong experience with Ahrefs, SEMrush, GA4, and Google Search Console.
• Familiarity with RankMath or Yoast, and experience managing SEO within WordPress.
• Proficient in implementing and understanding schema/structured data.
• Strong working knowledge of Google Business Profiles and how they impact local SEO.
• Up-to-date knowledge of emerging SEO trends, including AI-driven changes to Google Search and local SERP features (SGE, Perspectives, etc.).
• Familiarity with geo-modified search behavior and the role of proximity, relevance, and prominence in local rankings.
• Experience with multi-location SEO is a big plus.
• Excellent communication skills; able to present and explain SEO strategy to clients.

Nice to Have

• Experience using Looker Studio or Agency Analytics for dashboards and reporting.
• Familiarity with BrightLocal or Yext for citation management.
• Industry experience in healthcare, home services, or other local SEO-driven verticals.

Location & Schedule

• Hybrid: In-office in Ridgefield, CT on Monday, Wednesday, and Friday. Remote on Tuesday and Thursday.
• Candidates must live within commuting distance to Ridgefield.

Seniority level

• Director

Employment type

• Full-time

Job function

• Marketing and Sales
• Industries: Advertising Services