Stream Companies is hiring: SEO Content Strategist in Chicago

Stream Companies is looking to hire a driven SEO Content Strategist to develop and execute content strategies that drive traffic and generate leads. The SEO Content Strategist’s responsibilities include:

1. Determining which formats best communicate various types of content
2. Identifying ways to increase brand awareness
3. Conducting keyword research
4. Analyzing user engagement metrics to determine whether the content is well-received
5. Curating monthly content strategies using keyword research and competitive analyses
6. Working heavily in Google Analytics 4, measuring and reporting on organic traffic and conversion trends
7. Regularly optimizing Google Business Profile and local citation listings
8. Planning, coordinating, executing, tracking, analyzing link-building initiatives
9. Optimizing websites on various content management systems using SEO best practices
10. Conducting technical audits checking for broken links and usability errors on desktop and mobile sites
11. Working with senior marketers to propose solutions and strategies that meet client needs
12. Collaborating with PPC and Social Media teams to develop integrated strategies and solutions for Stream clients
13. Creating and launching A/B tests to help with user experience through conversion rate optimization (CRO)
14. Managing client YouTube channels and optimizing individual videos

Qualifications:

1. Bachelor's degree in marketing, communications, advertising, journalism, or related field
2. 2-4 years at a Marketing Agency preferred

Skills & Experience:

1. Strong ability to analyze data from search engines, Google Analytics 4, internal data and make actionable decisions and recommendations
2. Excellent written, interpersonal, communication and public speaking/presentation skills
3. Advanced skills with Microsoft Office, including Outlook, Word, PowerPoint, and Excel
4. Enthusiasm about SEO and the internal drive to continuously learn to keep up with the latest SEO trends
5. Strong organizational skills with excellent attention to detail
6. Ability to multi-task with solid time management skills