Ultimate Staffing
We are adding an SEO Specialist to our team. This role is a HYBRID role, in Irvine, CA.
This role will support a Technology based Data organization. This is a new role, due to tremendous growth.
Must have experience: B2B Marketing in a SAAS Platform
Responsibilities will include:
- Monitor site's traffic and performance to provide and execute improvement ideas
- Track, report, and analyze website analytics and campaigns
- Stay on top of Google (and other search engines)'s updates
- Competitor SEO analysis and implementation strategy
- Optimize copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion and optimization
- Research and implement search engine optimization recommendations
- Develop and implement link building strategy
- Work with the marketing and development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
- Help with other marketing activities as assigned
Requirements:
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with website analytics tools (e.g., Google Analytics, Google Search Console, SEMRush, Moz, WebTrends, etc.)
- Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
- Experience with A/B and multivariate experiments
- Knowledge of ranking factors and search engine algorithms
- Knowledge of onsite and performance SEO
- Up-to-date with the latest trends and best practices in SEO and SEM
Skills:
- In-depth knowledge in search engine optimization practices
- Outstanding ability to think creatively, strategically, and identify and resolve problems
- Excellent verbal and written communication skills
- Ability to work within a team and independently
- Expertise with website optimization tools
- Strong organizational, time management, and analytical skills