Amazon
Job ID: 2940649 | Twitch Interactive, Inc.
If you are interested in this position, please apply on Twitch's Career site here.
In order to make an application, simply read through the following job description and make sure to attach relevant documents. About Us: Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day. We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and X, and discover the projects we’re solving on our Blog.
About the Role: As the Product Marketing Manager for Commerce, you will be responsible for the global, end-to-end marketing of commerce products that empower creators to earn money while engaging their audiences. You will be developing go-to-market plans that educate them about the opportunities these products create, and guide them through adoption and best practices based on their journey. You will partner closely with the Commerce and Money Product teams to bring innovative new features and frameworks to market, developing a strategy that is based on the needs of the audience and bringing together a cross-functional team to bring that strategy to life.
You will demonstrate a mastery of consumer insights to develop a strategy, bring together cross-functional stakeholders to execute on these plans, and will confidently align senior product leadership and C-Suite executives around those plans. You will understand market trends, the competitive landscape, and have experience leveraging those to positively drive consumer sentiment and adoption of features. You will thrive in a fast-paced product development environment. You will report to the Senior Director of Product Marketing within the larger GTM Marketing team.
You can work in San Francisco, CA; Irvine, CA; New York, NY; or Seattle, WA.
You Will: Oversee the development of go-to-market strategy for new product features on Twitch, working closely with research to align the strategy to customer needs and insights. Guide a team of cross-functional stakeholders (including Product, Marketing, Data Science, PR, Design, Engineering and more) to deliver effective marketing launches. Embed yourself on the product team to develop and influence the product roadmap based on highest customer needs and insights. Manage internal creative partners to ensure quality, on-budget, on-time delivery of marketing programs and assets across multiple channels.
Perks: - Medical, Dental, Vision & Disability Insurance - 401(k) - Maternity & Parental Leave - Flexible PTO - Amazon Employee Discount
About the team: The Twitch community is like no other - a passionate and engaged group of creators and active participants who are uniquely invested in what we're all building together. The Marketing & Communications team at Twitch serves to authentically activate the Twitch community (and beyond) in ways that inform and inspire. Members of our team work across a range of areas including internal and external communications, content & partnerships, creative services, and marketing strategy. BASIC QUALIFICATIONS - 4+ years of professional experience in a corporate or startup environment - 2+ years in a marketing capacity at a technology company - Experience partnering with and influencing Product Management, Research & Analytics, Comms, and senior executives PREFERRED QUALIFICATIONS - Experience working in the creator economy
We are an equal opportunity employer and value diversity at Twitch. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, or disability status, or other legally protected status.
Posted:
March 28, 2025 (Updated about 21 hours ago)
#J-18808-Ljbffr
In order to make an application, simply read through the following job description and make sure to attach relevant documents. About Us: Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day. We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and X, and discover the projects we’re solving on our Blog.
About the Role: As the Product Marketing Manager for Commerce, you will be responsible for the global, end-to-end marketing of commerce products that empower creators to earn money while engaging their audiences. You will be developing go-to-market plans that educate them about the opportunities these products create, and guide them through adoption and best practices based on their journey. You will partner closely with the Commerce and Money Product teams to bring innovative new features and frameworks to market, developing a strategy that is based on the needs of the audience and bringing together a cross-functional team to bring that strategy to life.
You will demonstrate a mastery of consumer insights to develop a strategy, bring together cross-functional stakeholders to execute on these plans, and will confidently align senior product leadership and C-Suite executives around those plans. You will understand market trends, the competitive landscape, and have experience leveraging those to positively drive consumer sentiment and adoption of features. You will thrive in a fast-paced product development environment. You will report to the Senior Director of Product Marketing within the larger GTM Marketing team.
You can work in San Francisco, CA; Irvine, CA; New York, NY; or Seattle, WA.
You Will: Oversee the development of go-to-market strategy for new product features on Twitch, working closely with research to align the strategy to customer needs and insights. Guide a team of cross-functional stakeholders (including Product, Marketing, Data Science, PR, Design, Engineering and more) to deliver effective marketing launches. Embed yourself on the product team to develop and influence the product roadmap based on highest customer needs and insights. Manage internal creative partners to ensure quality, on-budget, on-time delivery of marketing programs and assets across multiple channels.
Perks: - Medical, Dental, Vision & Disability Insurance - 401(k) - Maternity & Parental Leave - Flexible PTO - Amazon Employee Discount
About the team: The Twitch community is like no other - a passionate and engaged group of creators and active participants who are uniquely invested in what we're all building together. The Marketing & Communications team at Twitch serves to authentically activate the Twitch community (and beyond) in ways that inform and inspire. Members of our team work across a range of areas including internal and external communications, content & partnerships, creative services, and marketing strategy. BASIC QUALIFICATIONS - 4+ years of professional experience in a corporate or startup environment - 2+ years in a marketing capacity at a technology company - Experience partnering with and influencing Product Management, Research & Analytics, Comms, and senior executives PREFERRED QUALIFICATIONS - Experience working in the creator economy
We are an equal opportunity employer and value diversity at Twitch. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, or disability status, or other legally protected status.
Posted:
March 28, 2025 (Updated about 21 hours ago)
#J-18808-Ljbffr