W2T.io
This role is with our client that is building an AI-first social media management platform.
MUST have experience in Shopify B2B enablement and MarTech startup experience to be considered for this role.
What You’ll Do
- Drive Multi-Channel Campaigns: Design and implement campaigns across email, cold calling, webinars, events, content marketing, and more.
- Define a Brand Voice: Define a company brand voice that resonates with social marketers.
- Collaborate & Innovate: Work with cross-functional teams—including designers, product managers, and engineers—to prototype and roll out new features that drive measurable results.
- Strategize & Execute: Contribute to the overall roadmap, champion best practices, and help shape the company’s future in generative imagery and video.
What We’re Looking For
- 5+ Years of Experience: At least 5 years of professional experience (2019 graduate or earlier) with a proven track record in driving traffic and leads.
- Expertise in Martech Startups: Demonstrated experience growing the marketing function 0-to-1 at a martech startup. Bonus points if the startup is in the social media space.
- Expertise building custom solutions through engineering: Comfort working with an engineering team to drive solutions to help drive more leads.
- Experience Talking to Customers: The ability to translate customer frustrations and feedback heard by sales & CS into a clear brand message.
- Social Media Marketing: Experience marketing on both organic and paid social.
- Self-Starter Attitude: Comfortable taking initiative and independently driving efforts from concept to impact in a fast-paced environment.