Marketing Director/Manager
Vintage Planet - New Milford, Connecticut, us, 06776![Vintage Planet](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Vintage Planet
Overview
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Overview
Find out if this opportunity is a good fit by reading all of the information that follows below.We're Vintage Planet - A large vintage clothing brand based in Connecticut. We're looking for a Marketing Director to help on any and all marketing tasks as we grow from a smaller startup to a midsize company. We're looking for someone who can coordinate sales/promotions, sync marketing efforts across our retail stores and our online stores, and assist with all things social media, SEO, and paid advertising.
Responsibilities
Develop and implement marketing strategies aligned with business goals, including performance marketing campaigns, email marketing campaigns, and content marketing initiatives.
Oversee all aspects of marketing, including copywriting, research, and advertising sales.
Manage the marketing budget and ensure ROI is maximized.
Collaborate with product management to develop and launch new products and product lines.
Analyze campaign results and optimize marketing strategies accordingly.
Develop and maintain relationships with key stakeholders, including vendors, partners, and internal teams.
Stay up-to-date with industry trends and best practices in marketing and e-commerce.
Manage and lead a team of marketing professionals to achieve marketing goals.
Experience
5+ years of experience in marketing, with a focus on performance marketing, email marketing, and content marketing.
Proven track record of achieving significant results in an e-commerce environment.
Experience with Shopify and other marketing automation tools.
Strong background in product management, advertising sales, and budgeting.
Excellent copywriting and research skills.
Experience leading a team of marketing professionals and managing a marketing budget.
Bachelor's degree in Marketing, Business, or a related field.
Skills
Strong understanding of performance marketing, email marketing, and content marketing.
Experience with WordPress and other marketing automation tools.
Excellent copywriting skills.
Strong research skills.
Proven experience in advertising sales.
Strong budgeting and financial management skills.
Experience with product management and e-commerce.
Ability to lead a team of marketing professionals and manage a marketing budget.
Job Type:
Full-time
Pay:
$22.00 - $25.00 per hour
Expected hours:
40 – 55 per week
Work Location:
Hybrid remote in New Milford, CT 06776
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