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Work & Co, part of Accenture Song, is a global design and technology company with offices in the United States, Europe, and Latin America. We're known for uniting the industrys best hands-on strategy, product and technical talent to generate tangible impact at scale. Client partners include IKEA, Apple, PGA TOUR, Gatorade, Google, Mercedes, Givenchy, the MTA and more. As Fast Company noted, our engineering and design teams are routinely entrusted with creating digital products for companies which rarely approach outside firms. Forrester Research calls our approach a model to follow. Visit work.co to learn more.

AKDM, the business intelligence practice of Work & Co, is a leader in delivering digital growth strategies guided by data, analytics, and business intelligence. We work with a range of clients spanning niche players to industry leaders across e-commerce, financial services, travel, entertainment, and consumer packaged goods.

About the Role:

• Plan and execute effective campaigns across paid search and social platforms.
• Implement and optimize platform strategies for clients across various platforms including Google, Microsoft Ads, Facebook (Meta), Snapchat, TikTok, LinkedIn, Pinterest, Reddit, and more.
• Oversee audience targeting strategies, creative setup, and tracking for all campaigns.
• Oversee keyword builds, copy approval, and feed management for shopping campaigns (if applicable).
• Maintain open and productive communications with platform and vendor partners to ensure high-standard campaigns.
• Ensure thorough completion of daily, weekly, and monthly reports as required by client/internal processes.
• Analyze performance data, providing meaningful insights and considering the larger business needs of clients.
• Build client relationships through goal achievement, meetings, and team calls.
• Assist in the invoice reconciliation/bill-pay process.
• Share new knowledge, learnings, test findings, and opportunities with the larger paid media team.
• Take responsibility for the professional development of paid strategists and participate in performance reviews.
• Support senior management with team mentorship and training.
• Communicate effectively and confidently with internal and external teams regarding channel goals and growth.
• Collaborate with other departments to expand knowledge of SEO, BI, analytics, and client service.
• Participate in internal and external trainings to enhance channel growth.

Basic Qualifications:

• 6+ years of experience in digital marketing or related field.
• 2+ years of experience in overseeing and managing people.
• 4+ years of experience in paid search and paid social campaign management, including in-depth knowledge of Google, Bing, and various social media platforms and understanding of the full paid media ecosystem and how your channels work with others (display and video, etc.)
• 3+ years of practiced experience in the following platforms: Google adwords (certification(s) necessary), Microsoft ads, Search ads 360, Doubleclick campaign manager, Google analytics, Tiktok ads, Meta ads (Blueprint certification(s) preferred), Snap ads, Linkedin ads, Pinterest ads, Reddit ads, IAS (or similar verification tool), Adobe omniture optional, App measurement tools optional

Preferred Qualifications:

• Experience with front-end development, including customizing templates for popular content engagement platforms such as WordPress, Shopify, Magento, Drupal, and more.
• Experience with one or more data visualization tools, including Tableau, PowerBI, or Data Studio.
• You love to figure out ways to automate work processes and have some familiarity with cloud data (BigQuery, AWS, etc.).
• Experience working in a startup environment with exceptional multi-tasking and context-switching capabilities

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Compensation at Accenture varies depending on a wide array of factors, which may include but are not limited to the specific office location, role, skill set, and level of experience. As required by local law, Accenture provides a reasonable range of compensation for roles that may be hired in California, Colorado, District of Columbia, Illinois, Maryland, Minnesota, New York or Washington as set forth below.

We accept applications on an on-going basis and there is no fixed deadline to apply.

Information on benefits is here.

Role Location Annual Salary Range

California $73,800 to $218,800

Colorado $73,800 to $189,000

District of Columbia $78,500 to $201,300

Illinois $68,300 to $189,000

Minnesota $73,800 to $189,000

Maryland $68,300 to $175,000

New York $68,300 to $218,800

Washington $78,500 to $201,300

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