Account Executive (Public Relations) Job at CG Life in New York
CG Life - New York, NY, United States, 10261
Work at CG Life
Overview
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Overview
We are seeking an energetic Public Relations Account Executive who is eager to build their career and motivated to help our team execute elements of strategic public relations programs, including media relations, content development, product launches, event support, and other related communications for our life sciences, biopharma, and healthcare clients.
The account executive is passionate about telling meaningful and impactful client stories through creative media relations and understands the importance of using analytics to measure results. They have a strong grasp of tactically executing PR programs and a desire to develop their strategic skills within a collaborative environment.
The ideal candidate is someone with prior agency experience who understands healthcare or life sciences and has the skills and insight to reach a variety of stakeholders. They must have the ability to address challenges and help drive complex communications programs proactively. This position works within the PR department but also operates as part of the larger integrated agency team to realize successful omnichannel campaigns.
This role is hybrid, working 2-3 days per week from our NYC office.
Key Responsibilities, including but not limited to:
Client Relationships
- Supports client relationships with mid-level peers on communications updates (i.e., alignment on brief, status reports, meeting notes/contact reports, gathering client feedback).
- Attends necessary client calls but does not lead.
- Prepares client reports and updates.
Project Oversight
- Supports project activation and the tactical elements for communications plans (e.g., developing media lists, awards, and speaking opportunities).
- Supports executing media relations outreach programs.
- Supports creating messaging/narratives, press releases, media pitches, by-lined articles, Q&As and persuasive client communications.
- Organizes and maintains file storage with client provided materials and daily deliverables.
- Understands how the agency works and how jobs move through the agency.
- Prepares for all meeting logistics – conference line dial up, video call setup, printouts, etc.
- Conduct online research and traditional media and social media monitoring.
- Supports media relations programs including media list and pitch development, follow up with reporters, scheduling interviews, analysis of media coverage and monitoring media trends in healthcare news.
- Monitors media platforms to identify key reporters and influencers and flag strategic opportunities for client engagement.
- Monitors regulatory developments that impact our clients (e.g., updates from the FDA).
- Identifies appropriate thought leadership platforms and opportunities for clients including speaking engagements and awards.
- Coordinates with patient or caregiver spokespersons for media outreach efforts and support for patient/caregiver education and advocacy efforts.
- Manages efforts to work with clinicians and researchers in communications activities, including as media spokespersons.
Internal Relationships
- Exhibits understanding of all roles within the agency.
- Strong listener and obtains clarification when needed.
Knowledge & Expertise
- Learns and follows all agency and client practices and procedures.
- Gains exposure to the basics of media relations (e.g., pitch creation, database building, editor research) and understands the process to gain earned media visibility.
- Learns the clients' business and objectives.
- Educates themselves on high-level issues facing life sciences, rare disease, and precision medicine companies and understands general industry trends.
Qualifications and Skills:
- 1+ year of healthcare or life sciences agency experience or within a fast-paced in-house life sciences/healthcare organization.
- Bachelor’s degree (minimum) in journalism, public relations, marketing, sciences or transferrable area.
- Strong critical thinking and problem-solving skills.
- Strong project/time management and organizational skills.
- Desire to immerse yourself in the complex life sciences/biopharma industry.
- Flexible and agile, with the ability to quickly change course when the need arises.
- Good writer and someone who communicates clearly and effectively. Familiar with AP style.
- Detail-oriented and can edit and proofread well.
- Quick learner and thrives in a fast-paced environment.
- Has good time management and organization skills and is able to balance and prioritize multiple projects simultaneously while meeting deadlines.
- Interested in learning about new and innovative medical products and technologies that may improve people’s health and quality of life.
- An interest in helping people get information that supports informed decisions about their health.
- Experience with online research and able to conduct thorough searches and analyses as well as provide strategic guidance based on findings.
- Able to identify and assess emerging trends in the media and learn how to be a top media relations professional.
- Proactive in sharing ideas and asking questions and takes initiative when tackling projects.
- Cares about the impact that different diseases and health conditions can have on patients and families and how we can make things better.
We are proud to offer a comprehensive benefits package to all of our employees:
- Medical, Dental & Vision Insurance. We cover a generous portion of employee contributions.
- 401K plan. We invest in present and future you, which is why we offer a generous match and immediate vesting on our plan.
- Flexible Time Off. Take time off to relax & recharge.
- Parental Leave. Generous paid time off for parents to bond with their newest addition.
- Professional Development. Each employee has an annual budget to allocate to professional development opportunities.
- Sabbatical Program. Enjoy 4 weeks of paid leave following 6 years of service.
- And more! We offer life insurance, LTD, a robust employee assistance program, and more!
At CG Life, we recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers.
This job posting is intended for direct applicants only; please, no outside recruiters.
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