Marketing Manager
Northwest Energy Efficiency Alliance - Portland, Oregon, United States, 97204![Northwest Energy Efficiency Alliance](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Northwest Energy Efficiency Alliance
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Overview
The Northwest Energy Efficiency Alliance (NEEA) is an alliance of more than 140 electric and natural gas utilities and energy efficiency organizations working on behalf of Northwest energy consumers to increase the adoption of energy-efficient products services and practices. Since 1997, the region has achieved the equivalent to enough energy to power more than 700,000 Northwest homes each year.
The alliance is powered by harnessing the energy, brainpower, and innovative thinking of motivated professionals like you. NEEA places a high value on diversity, and welcomes individuals from all backgrounds, identities and fields of expertise, with or without previous experience in the energy industry. Are you talented, committed, and motivated? If the answer is yes, we encourage you to apply to help us create a vibrant future for all Northwest communities.
Follow this link to our website and learn more about the organization.
Position Summary
As a Marketing Manager at NEEA, you'll be a go-to resource, building strategic marketing plans across a portfolio of NEEA's impactful Market Transformation programs. You'll be essential in the development and implementation of B2B strategies intended to drive adoption of energy-efficient products, services, or practices in the market.
Marketing is a highly integrated component of NEEA's Market Transformation work, interwoven with cross-functional internal teams including Program Management and Market Research as well as with external stakeholders. Marketing Manager must possess exceptional collaboration skills and a strong ability to identify, leverage, and coordinate opportunities across markets.
We're seeking a self-starting Marketing Manager, with a can-do attitude. We are looking for an individual with a track record in balancing multiple priorities across programs and projects, someone who thrives on autonomy, and is adept at navigating the marketing landscape without guidance.
If you have years of proven success leading successful B2B campaigns and are ready to take charge in a unique environment, we want to hear from you. Join us and propel our energy efficiency programs to new heights with your expertise and self-driven approach.
The Marketing Manager will share our deep commitment to diversity and inclusion and advancing practices, strategies and policies that achieve equitable outcomes for all.
Salary range: $85,000 - $95,000, exemptSalary is based on the applicants Experience, Knowledge, Skills, and Abilities.The Typical Day May Include...
Leading marketing strategy on behalf of NEEA's programs, based on your deep understanding of program goals and how marketing plays an essential role in these cross-functional market transformation initiatives.Oversee the development of annual marketing plans and execution of activities while improving measurement, optimizing processes, and implementing best practices. Reviewing market studies, evaluations, and research to identify new marketing opportunities.Partnering directly with the Market Research team to ensure consumer messaging and other marketing efforts consider the audiences and end-user needs.Collaborating with the Stakeholder Relations team to coordinate with utility programs, ensuring a high level of stakeholder communication and engagement around NEEA's marketing efforts.Working with the Corporate Communications team to share market transformation success stories that effectively reflect value and impact.Leading thoughtful RFPs, hiring vendors, and managing contracts to ensure high-quality and effective marketing work is delivered in support of program objectives.What Are You Good At?
Top performers in this role have thorough experience tackling B2B marketing initiatives in a dynamic and specific industry. You're able to navigate intertwining relationships with clients, partners, and funders. You thrive working in a cross-functional workplace and have strategies for engaging all stakeholders with demonstrable success. You've "been in the trenches" and flourish when managing multiple projects across organizational functions. You are motivated by NEEA's mission to transform the market for energy efficiency to the benefit of consumers in the Northwest.
Your Education, Experience, and Skills:
Ability to work in-person, spending at least 2 days per week in our office in Northeast PortlandBachelor's degree in Marketing, Business, or related field requiredMaster's degree in related field preferred5+ years of professional experience in marketing, communications, and brand development/management required. Agency account management experience a strong plus.Experience with all aspects of marketing communications and its integration (collateral, PR, web, social marketing, video, events, awards, advertising, etc.).Experience with B2B marketing and market research.Experience in an energy, utility, or regulatory environment preferred as is knowledge and/or experience with energy efficiency.Highlights of NEEA's Benefits:
90% of medical/dental premiums paid by NEEA, including for dependentsEmployer funded Health Savings AccountAutomatic 6% retirement contribution with an additional 2% matchingFlexible work environment, including hybrid work location and 9/80 schedule optionsProfessional development opportunities
NEEA is an Equal Opportunity Employer
This position is based in the Portland, OR metro area, with a hybrid work location.
We are looking for candidates who can meet the requirement of working at least 2 days per week onsite at NEEA's office location.
Finalists must have eligibility to work in the US as NEEA is not able to provide VISA sponsorship or have remote work outside of the US.