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Job ID: 2892615 | Amazon (China) Holding Company Limited Amazon is hiring a Sr. Marketing Campaign Manager to lead the regional strategy and develop impactful ad campaigns in our APJC market. The Talent Acquisition (TA) Marketing team is at the forefront of developing people-centric marketing programs that help Amazon recruit thousands of talented jobseekers around the world. If you’re a strategic marketer looking to flex your creative and analytical skills, come join us The ideal candidate will have a knack for developing strategy and planning engaging ad campaigns, an ability to use analytics to optimize performance, and a keen eye for detail. Key job responsibilities Develop a regional advertising strategy to support Amazon Stores’ hiring efforts in APJC, aligning with centralized marketing plans, local hiring trends, and strategic business priorities. Lead the development of paid ad campaigns from initial brief to final launch, collaborating with creative partners, agencies, hiring teams, and business stakeholders to define messaging, segmentation, and placement strategies. Analyze campaign performance and optimize marketing activities to improve return on investment. Build robust relationships with regional marketing agencies to drive creative production and media placement efforts. Support strategic pillars, such as Diversity, Equity, and Inclusion initiatives. About the team The Sr. Marketing Campaign Manager will play a key role in Amazon Stores’ TA Marketing team, whose remit includes leading employer branding, social media, website management, and recruitment marketing programs across our APJC, North America, and Latin America regions. Amazon Stores is a large and diverse organization encompassing operations, online and physical retail, and administrative roles across Amazon, so the ability to learn the nuances between different lines of business is important. BASIC QUALIFICATIONS 7 years of professional non-internship marketing experience. Experience building, executing and scaling cross-functional marketing programs. Experience using data and metrics to measure impact and determine improvements. Experience communicating results to stakeholders. Experience in audience segmentation and targeting. Fluency in both English and Chinese. PREFERRED QUALIFICATIONS MBA. Experience presenting metrics and progress to goal to senior leadership. Experience in A/B testing. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit this link for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner. Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. J-18808-Ljbffr