National Thought Leader Marketer Uro-Oncology Job at Ferring Phar...
Ferring Pharmaceuticals - Lake Hiawatha, NJ, United States, 07034
Work at Ferring Pharmaceuticals
Overview
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Overview
As a privately-owned, biopharmaceutical company, Ferring pioneers and delivers life-changing therapies that help people build families and live better lives. Our independence helps us cultivate an entrepreneurial spirit and long-term perspective that enables us to achieve growth and scale, while remaining agile and true to our ‘people first’ philosophy. Built on a 70-year plus commitment to science and research, Ferring is relentless in its pursuit of science that drives powerful discoveries and therapies to help people build families, stay healthy, and stand up to the world’s oldest enemy: disease.
Ferring is on a mission to transform the treatment of bladder cancer with a novel, first-in-class intravesical gene therapy that provides patients with an alternative to bladder removal surgery. Our Uro-Oncology team is growing with a variety of rewarding opportunities in commercial, medical affairs, and technical operations. If you are energized by the prospect of bringing the benefits of cutting-edge science to meet the needs of patients, we may have the perfect role for you.
We are seeking an experienced marketer/thought leader liaison to join Ferring’s Uro-Oncology team. This role will be integral in creating and executing engagement planning and execution for the brand across various stakeholders. This individual will drive overall national strategic planning with external engagement with key customers including HCPs, Mid-levels, and Strategic Accounts and partner with field teams and home office colleagues for execution to achieve a successful first-in-class launch in the non-muscle invasive bladder cancer space. In this role, the Thought Leader Marketer will be responsible for generating insights, shaping, and implementing market development initiatives.
This is your opportunity to play an important role in making available to patients a novel product that has the potential to revolutionize the treatment of bladder cancer!
Responsibilities:
- Responsible for leading, developing, and pulling through an integrated key customer strategy, engagement, and execution plans in support of the brand.
- Ensure a comprehensive approach to identification and monitoring of key thought leaders and strategic accounts and ensure appropriate commercial resources are coordinated and deployed.
- Oversee integrated thought leader engagement, speaker’s bureau strategy, and peer-to-peer programming.
- Develop and implement an integrated National commercial advisory board plan to inform brand strategies.
- Develop and lead congress and convention strategy and execution; collaborate with US Medical Affairs.
- Possess strong leadership, scientific, and business acumen and ability to manage multiple priorities and timelines.
Requirements:
- Bachelor’s degree; MBA preferred.
- 5+ years of experience in the relevant pharmaceutical industry required.
- Experience working with Urologists strongly preferred.
- Additional experience in marketing strategy, marketing services, marketing research, society engagement, brand planning, professional education, and advertising strongly preferred.
- Proven success in Oncology or Urology preferred.
- Familiarity with the promotional review process preferred.
- Firm knowledge of marketing principles and theory required.
- Successful launch experience preferred.
- Market shaping experience preferred.
- Strong analytical skills required.
- Excellent written and verbal communication skills required.
- Excellent presentation skills required.
- Demonstrated success in the area of strategic product management.
- Ability to travel frequently (35-50%).
Location: Parsippany, New Jersey
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