Advertising Sales Director
Lamwork - Portland, Oregon, United States, 97204
Work at Lamwork
Overview
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Overview
Increase your chances of an interview by reading the following overview of this role before making an application. Published: Nov 15, 2024 – The Advertising Sales Director drives the development and execution of multi-year business strategies to support customer growth, and deliver innovative solutions that enhance beverage category profitability and sales performance. This role oversees marketing and beverage strategy development for high-priority global customers, ensuring alignment of resources and strategic partnerships to achieve mutual objectives. The director also builds strong relationships with key stakeholders and leverages insights and cross-functional collaboration to deliver sustainable results and continuous improvement. Tips for Advertising Sales Director Skills and Responsibilities on a Resume Job Summary: Work with the Vice President of Sales and Marketing, members of the marketing group, and product managers. Develop and execute advertising plans, establish production schedules, and recommend merchandising strategies. Direct the editorial team to produce impactful product copy for print and electronic use. Support company content marketing efforts with compelling white papers, case studies, and email messages. Establish and direct an efficient workflow that assures all projects follow set schedules. Explore and implement new production procedures and processes that will enhance productivity and reduce costs. Collaborate with product management and subject matter experts to produce accurate and timely content. Maintain a harmonious production process utilizing a team approach to meet department quality standards for all projects. Manage the company's print requirements, analyze pricing, and ensure all are held to the same high standard for printing and fulfillment. Develop and manage an annual budget for Advertising and Print Shop and ensure the department operates within budget guidelines. Skills on Resume: Project Management (Hard Skills) Content Development (Hard Skills) Budget Management (Hard Skills) Workflow Optimization (Hard Skills) Process Improvement (Hard Skills) Communication (Soft Skills) Job Summary: Drive effective sales and account planning for the assigned territory and customer base, ensuring that plans are aligned to both revenue and strategic outcomes for business. Ensure attainment of revenue and associated targets from opportunities and assigned territory and customer base. Identify and qualify product and solution opportunities leads within managed territories and accounts. Develop a thorough understanding of customers' objectives, needs, requirements, and budgets. Research their wants and needs, building and executing strategic recommendations that will ultimately result from the adoption of DSI Solutions. Keep abreast of industry and market trends and best practices, as well as the competitive landscape. Build upon a deepening knowledge of industry, business, and customers to deliver strategies that continually evolve customers’ growth. Inspire, mentor, and manage sales support team members, supervising them at each engagement. Create a communication plan for internal and external senior leaders that stewards progress and key learning of the team, inclusive of brands, insights, programs, and results. Commit to development and future capability building, using various tools as appropriate to the audience's needs (e.g., newsletters, presentations, face-to-face meetings, webinars, etc.). Skills on Resume: Revenue Targeting (Hard Skills) Opportunity Identification (Hard Skills) Customer Relationship Management (Soft Skills) Market Research (Hard Skills) Strategic Thinking (Hard Skills) Communication (Soft Skills) 4. Advertising Sales Director, Summit Advertising Co., Austin, TX Job Summary: Provide strategic thinking and leadership to craft a multi-year business strategy that supports customer growth and business objectives. Activate The Company System to develop and implement business solutions that meet customers’ needs and drive beverage category profit and volume, contributing to overall sales growth for the customers' entire business. Creatively bring customer solutions to life, pioneering end-to-end innovation. Provide the team with leadership, direction, and coaching to achieve work objectives and improve performance and skills. Efficiently align resources to manage marketing to deliver mutual goals within an assigned portfolio. Oversee short-term and long-term Beverage Strategy Development for high-priority global chain customers. Develop and manage a joint scorecard to ensure the team is meeting expectations and delivering sustainable results. Practice continuous improvement and agile management practices. Build strategic relationships with C-Suite marketing executives and key stakeholders as relevant to the needs of the total portfolio. Identify the appropriate tools and resources to support the strategic, operating, and personal needs of the partner’s business. Align support with internal stakeholders including brand, innovation, and strategy teams. Identify the need for additional customer marketing research (consumer, customer, or channel). Skills on Resume: Strategic Leadership (Soft Skills) Business Solution Development (Hard Skills)
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