Associate Director, Social Media & Content
OSEA - Los Angeles, CA
Work at OSEA
Overview
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Overview
Responsibilities:
- Social Media Leadership
- Develop and implement a forward-thinking, innovative social media strategy that drives brand awareness, engagement, and growth across all key platforms, including Instagram, TikTok, YouTube, and LinkedIn.
- Lead the development and execution of a social media calendar, strategically designed to align with marketing objectives, highlight key brand moments, and drive meaningful growth in social media following.
- Track and analyze performance metrics, using data to refine strategies and drive continuous improvement.
- Content Creation
- Collaborate with our in-house Creative team to concept, design, and produce high-quality, engaging content across multiple formats-video, graphics, and written posts-including participation in our monthly in-house photo shoots.
- Collaborate with the influencer team to identify, onboard, and manage relationships with content creators, handling contracts, deliverables, and budgets to ensure partnerships align with campaign goals and brand strategy.
- Collaborate with the Content team to write engaging captions in the brand voice and tone
- Ensure all content adheres to brand guidelines while remaining fresh, trend-driven, and innovative.
- Community Engagement
- Oversee and actively engage in community management, supporting the Social Media Community Coordinator in moderating conversations, responding to comments, and fostering positive connections.
- Serve as a resource for best practices in community engagement while helping maintain an authentic brand voice across interactions.
- Cross-Functional Collaboration
- Work collaboratively with cross-functional teams including Creative, Customer Care, Influencer, ULTA, Retailers, Paid Media and CRM to drive an omni-channel social strategy that engages our customers at every touch point.
- Effectively manages expectations and input from multiple stakeholders, ensuring alignment and delivering high-quality results.
Requirements
- Prior experience in an Associate Director or high-level management role required.
- Based in Los Angeles and available to attend monthly in-house shoots, influencer and community events, and work on content creation in the office when needed.
- Flexibility to work occasional evenings and weekends as required to support key brand moments, events, or social media needs.
- 7+ years of professional experience, including 5+ years managing social media or closely related roles for a consumer brand, with a demonstrated history of driving growth and engagement.
- Expertise in content creation, including video editing, graphic design, writing captions and platform-specific storytelling.
- Experience managing creator partnerships, including contracting and budget oversight.
- Proficient in using tools such as Dash Hudson, Tribe Dynamics, and Figma.
- Familiarity with analytics tools to measure and report on campaign success.
- Exceptional organizational and project management skills, with an ability to manage multiple priorities in a fast-paced environment.
- Strong communication skills, including the ability to collaborate effectively across teams.
- A passion for creativity, innovation, and staying at the forefront of social media trends.
- Must be excited to fall in love with our products and have fun while we work
Compensation:
Base salary range: $90,000-$135,000 (The actual compensation will depend on a variety of job-related factors which may include work experience and skill level).
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k, IRA)
- Paid Time Off (Vacation, Sick & Public Holidays)
- Family Leave (Maternity, Paternity)
- Training & Development
- Work From Home
- Wellness Resources