Sr. Marketing Manager, LTS Organic Growth
Genesis10 - Sunnyvale, California, United States, 94087![Genesis10](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
Genesis10 is currently seeking a Sr. Marketing Manager, LTS Organic Growth with our client in their Sunnyvale, CA location. This is a 12 month + contract and hybrid remote position.The client is the world's largest professional network, built to help members of all backgrounds and experiences achieve more in their careers.Our vision is to create economic opportunity for every member of the global workforce.Every day our members use our products to make connections, Client opportunities, build skills and gain insights.We believe amazing things happen when we work together in an environment where everyone feels a true sense of belonging, and that what matters most in a candidate is having the skills needed to succeed.Join us to challenge yourself with work that matters.We trust each other to do our best work where it works best for us and our teams.This role offers a hybrid work option, meaning you can both work from home and commute to a client's office, depending on what's best for you and when it is important for your team to be together.The client is seeking an SEO professional to help improve our B2B property business.linkedin.com, which has 4 major business units:Talent Solutions, Marketing Solutions, Sales Solutions, and Learning Solutions.
Responsibilities:
The ideal candidate will be a seasoned professional with experience managing SEO programs for Enterprise brands that have generated significant website traffic, in addition to being innovative, proactive, and comfortable getting in the weeds to solve problems.The candidate is a highly motivated and experienced SEO professional to be our Sr. Marketing Manager, Organic Growth. In this role, you will be responsible for defining key organic & SEO growth opportunities for the client Talent Solutions alongside our Web Marketing, Web Technology, Product partners.You will contribute to the global web vision and define opportunities for optimizing the client B2B organic search presence and coverage.Working in close partnership with talented team members across the client, you will lead a team responsible for driving the future direction of the clients B2B organic growth strategy.Deliverables:Drive incremental organic SEO site traffic to client Talent Solutions website.Build and maintain a matrix showing keyword content strategy data in relation to client's competitors.Develop an SEO strategy that allows for multiple stakeholder review, input, and revisions.Conduct keyword research and discovery.Work with SEO agency on foundational recommendations.Optimization via LinkedIn's Content Management System ( "CMS ).Uncover net new keywords and other potential targetable markets.Review and analyze SEO and keyword data.Develop opportunity projections for website and revenue growth using Adobe Analytics.Use keyword research per business unit to provide content strategy.Build and maintain a quarterly report on SEO growth.
Requirements:
5+ years of experience in SEO with a focus on enterprise level strategy.Bachelor's is required.Has enterprise-level experience:Has worked in an SEO role at a big company previously.Has worked with and is comfortable with detailed matrices.Confident in communicating and selling new ideas to multiple stakeholders.Able to size opportunities from easy quick wins to opportunities that require a longer-term outlook.Knows how to adjust and think about categories of keywords and content.Can think strategically about SEO across multiple properties (i.e. business AND their blog) without cannibalizing each property and creating the rules of engagement to ensure other stakeholders are on the same page.Capable of working within CMS systems (i.e. Adobe Experience Manager).Experience working within Adobe Analytics is incredibly important.SEO Tool experience: Google Search Console, SEM Rush, Bright Edge.Only candidates available and ready to work directly as Genesis10 employees will be considered for this position.
Preferred Qualifications:
Deep understanding of search engine algorithms, SEO best practices, and industry tools.Proven analytical skills with experience in SEO tools and technologies (such as SEM Rush, SEO Clarity, GSC, etc), website analytics, and reporting.Track record in forecasting, reporting, and delivering business results with P&L accountability.Well versed in defining roadmaps and delivering with teams that employ agile software development methodologies.Ability to craft clear, compelling recommendations backed by robust analysis and articulate them effectively across the organization.Ability to influence executive and senior level leaders regarding product vision, roadmap and work backlog priorities and trade-offs.Excellent communication and interpersonal skills, with a knack for effective collaboration with stakeholders at all levels.Intellectual curiosity -- you never stop learning or seeking better ways to do things.Not afraid of ambiguity, entrepreneurial and strong ability to envision and shape the future.Thrive in a dynamic, performance-driven environment where agility and innovation are prized.
Pay rate range:
$62.48 - $80.17 hourly
If you have the described qualifications and are interested in this exciting opportunity, please apply!
Ranked a Top Staffing Firm in the U.S. by Staffing Industry Analysts for six consecutive years, Genesis10 puts thousands of consultants and employees to work across the United States every year in contract, contract-for-hire, and permanent placement roles. With more than 300 active clients, Genesis10 provides access to many of the Fortune 100 firms and a variety of mid-market organizations across the full spectrum of industry verticals.
For contract roles, Genesis10 offers the benefits listed below. If this is a perm-placement opportunity, our recruiter can talk you through the unique benefits offered for that particular client. Benefits of Working with Genesis10:
Access to hundreds of clients, most who have been working with Genesis10 for 5-20+ years.The opportunity to have a career-home in Genesis10; many of our consultants have been working exclusively with Genesis10 for years.Access to an experienced, caring recruiting team (more than 7 years of experience, on average.)Behavioral Health PlatformMedical, Dental, VisionHealth Savings AccountVoluntary Hospital Indemnity (Critical Illness & Accident)Voluntary Term Life Insurance401KSick Pay (for applicable states/municipalities)Commuter Benefits (Dallas, NYC, SF)Remote opportunities available
For multiple years running, Genesis10 has been recognized as a Top Staffing Firm in the U.S., as a Best Company for Work-Life Balance, as a Best Company for Career Growth, for Diversity, and for Leadership, amongst others. To learn more and to view all our available career opportunities, please visit us at our website.
Genesis10 is an Equal Opportunity Employer. Candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.