Social Media Lead
Gondola - San Francisco, California, United States, 94199![Gondola](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
Please ensure you read the below overview and requirements for this employment opportunity completely.We've been working on this together since 2016, and have customers like Pixar, Mitsubishi, Figma, Plaid, Match Group, and thousands more on this journey with us. Today, we're growing fast and excited for new teammates to join us who are the best at what they do. We're passionate about building a company as diverse and creative as the millions of people Notion reaches worldwide.Notion is an in-person company, and currently requires its employees to come to the office for two Anchor Days (Mondays & Thursdays) and requests that employees spend the majority of their week in the office (including a third day).About The Role: Social media is how Notion connects daily with our >20 million users. Given the size of our communities on Twitter, Instagram, YouTube, TikTok, and LinkedIn, this role is responsible for creating content for an audience the size of a small country.We have ambitious business goals to make Notion ubiquitous. As a steward of our public channels, you will be a key part of realizing that vision and bringing our brand to life.We're looking for an instinctive storyteller who isn’t afraid to experiment with voice and add a dash of whimsy. As a fluid communicator, you know how to make a brand sing across multiple channels, audiences, and communities.What You'll Do:
Collaborate. You are a self-starter and a fount of ideas, but also know that successful execution requires managing projects cross-functionally, taking in and prioritizing requests from across the organization, and communicating with all stakeholders.Grow our audience across social channels and spotlight Notion’s employees and thought leaders in creative ways.Strategize. You understand the importance of creating a content ecosystem and even if you haven’t held a formal strategic role, have strategic instincts. You will set the vision for our social platforms, then work cross-functionally to achieve those goals.Leverage both data and intuition to determine the best ways to educate our audience, deepen their engagement, celebrate their accomplishments, project our brand identity, and trumpet our news — all without falling into rote patterns.Test. You are risk tolerant and love to experiment. The faster we can figure out what works, the sooner we can reach more people in compelling ways. You'll identify social media metrics that map to our goals, determine what type of content we should invest in, and iterate as you go.Expand. You know the audience reach of our current channels, stay on top of emergent channels, and look for opportunities to expand.Write. You'll be reviewing Notion's most important short-form copy every day across Twitter, Instagram, LinkedIn, TikTok, and Facebook — and writing some of it yourself.Design. You are a scrappy creator and producer who doesn’t make perfect the enemy of good.What We're Looking For:
You've scaled brand accounts before. You’ve been to this rodeo before and are now ready to run it.You've built significant communities. You've amassed a serious following for a brand (or yourself). You know what strategies and tactics work and can bring them to global scale.You’re an expert collaborator. This role interfaces with people across all teams at Notion: product, recruiting, marketing, creative, comms, and more.You understand both B2B and B2C marketing. Notion’s international user base is diverse.You stay up with the trends. You know how fast social can move. Channels rise and fall. Memes come and go.You are allergic to clichés. Notion doesn’t pick fights on Twitter.You are an excellent writer. Compelling communication requires exceptional writing craft.You bring design to the table. You have experience with creating visual assets.Important note: The above is what we suspect the right background might be — but this role is one where there’s really no such thing as “right background.” We'd love to hear from artists and creative producers with all kinds of strengths and ideas.Notion is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic.Notion is committed to providing highly competitive cash compensation, equity, and benefits. The compensation offered for this role will be based on multiple factors such as location, the role’s scope and complexity, and the candidate’s experience and expertise, and may vary from the range provided below. For roles based in San Francisco, the estimated base salary range for this role is $145,000-$180,000 per year.
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