Marketing and Business Development Supervisor - CPA firm
McConnell Jones - Houston
Work at McConnell Jones
Overview
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Overview
Who we are
At McConnell Jones, we aim to be a catalyst for positive growth fostering an environment where unique perspectives come together to enhance client solutions. As the largest majority African American-owned and controlled public accounting firm in the U.S., we pride ourselves on the quality of our work, the tenure of our clients, and our own diversity—nearly two-thirds of our people are from an ethnically diverse background. The diversity of our people empowers the diversity of our client solutions, as captured by the firm’s tagline, Diverse Thinking | Unique Perspectives.
Our Mission: To foster an environment where unique perspectives come together to enhance client solutions.
Our Vision: To be a catalyst for positive growth through the power of diverse thinking.
Our Values: Creativity, Inclusion, Transparency, Accountability
Houston based only - hybrid work environment
Salary range: $70,000 - $85,000
What you will do
The Marketing and Business Development Supervisor will be a working supervisor and support partners, directors, and managers in executing strategies that will facilitate revenue growth, enhance brand visibility, and expand market share. This includes supporting offerings within the corporate, state and local government, federal government, nonprofit, and small business sectors. Additionally, it supports the firm’s client service team in identifying new business opportunities, maintaining and expanding existing client relationships, and executing the overall marketing and business development plan.
The ideal candidate is a self-motivated team player who can manage multiple pursuits and activities while working in a fast-paced environment. They should be comfortable interacting with partners responsible for business development activities within their respective service lines and have a thorough understanding of marketing and business development within the accounting profession.
- Assist in developing and implementing marketing and business development strategies tailored to prospective clients targeted for services provided by the firm.
- Conduct research necessary to support partners’ identification of potential opportunities specifically related to the firm’s service lines.
- Collaborate with cross-functional teams (audit, tax, consulting services) to ensure alignment of marketing and business development efforts with the firm’s strategic business development initiatives.
- Manage the process of qualifying leads in collaboration with the partners and service line leaders.
- Manage the firm’s business development pipeline using Microsoft Dynamics 365 CRM software.
- Lead monthly pipeline meetings for each service line.
- Conduct weekly business development check-in meetings with partners and service line leaders to monitor the progress of business development initiatives.
- Prepare data and discussion points for monthly pipeline meetings across various practice areas, utilizing Microsoft Dynamics 365 CRM software
- Manage the workflow of the marketing and production team.
- Communicate Request for Proposal (RFP) requirements with production team, partners, and service line leaders to draft proposals.
- Supervise marketing coordinator to:
- Update and customize capabilities decks (marketing materials).
- Create engaging and relevant content, regularly posting on LinkedIn and other selected social media platforms.
- Research potential client organizations and agencies to create tailored qualifications packages.
Additional Responsibilities
- Maintain and update the firm's website and online presence, ensuring consistency in messaging and branding.
- Work closely with the design and production team to develop visually appealing and effective marketing materials tailored to our target audience.
- As part of our compliance program, all team members are required to follow industry leading data and system security practices.
What you will need
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum 4 years of experience working in a CPA firm, or other professional services industry.
- Proficiency using Microsoft Dynamics 365 CRM software.
- Strong organizational and project management skills, with the ability to manage multiple projects simultaneously and meet deadlines.
- Proficiency in digital marketing platforms, including social media management tools, email marketing software, and content management systems.
- Excellent written and verbal communication skills, with a keen eye for detail and the ability to tailor messaging to different audiences.
- Results-oriented with the ability to balance other business considerations.
Preferred Education & Experience
- Experience working at a public accounting or professional services firm.
- Experience with Adobe Creative Suite (Photoshop, InDesign, Illustrator, Spark).
What we offer
- Hybrid and remote (determined by position) work arrangements available.
- Stipend reimbursement for home office equipment, cell phone and home internet.
- Paid Time Off (PTO) is awarded each pay period.
- 11 paid company holidays with 3 floating.
- Medical plan with HSA employer contribution, Dental, Vision available 1st of the month after start date.
- Company paid Long Term Disability.
- Company paid Life Insurance.
- Paid Parental Leave.
- 401k with company match up to 4% and 100% vested from day one.
- CPA and professional license & certification bonus.
- CPA exam review benefit with Becker CPA.
- Certification Reimbursement for CPA, CIA, CFE, CISA.
- CPE paid for 40 hours per year.
- Paid Volunteer Time Off.
- Fitness center available to Houston office employees.
- Employee Referral bonus opportunities from $1,000 to $5,000 per hired referral.
Equal Employment Opportunity Statement:
McConnell & Jones is an equal opportunity and affirmative action employer that does not discriminate in employment and ensures equal employment opportunity for all persons regardless of their race, color, religion, sex, sexual orientation, gender identity, national origin, or status as a qualified individual with a disability or Vietnam era or other protected veteran. McConnell & Jones policy applies to all terms and conditions of employment. To achieve our goal of equal opportunity, we maintain an affirmative action program through which we take good faith efforts to recruit, hire and advance in employment-qualified minorities, women, persons with disabilities, Vietnam era veterans, and other protected veterans.