Marketing Campaign Manager, Industries
Ursus - Santa Clara, California, us, 95053
Work at Ursus
Overview
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Overview
What you'll be doing: Building global campaigns, objectives, strategies, and target audience segments. Identifying digital marketing opportunities and events to share our key messages. Researching industry publications to amplify content to target audiences. Coordinating execution of marketing programs and projects, including managing timelines, and cross-functional planning. Crafting targeted emails to promote the latest technology highlights and industry news. Building demand generation and awareness campaigns to showcase solutions. Improving webpages to maintain a clear and consistent platform for our case studies, resources, and relevant product information. Building creative and engaging marketing and educational assets including webpages, industry-specific product collateral, social posts, banner advertisements, nurture campaigns, solution briefs, and brochures. Using reporting tools to inform and guide campaign strategy, while analyzing, optimizing, and communicating results on an ongoing basis.
What we need to see:
Minimum of 5+ years of experience in leading coordinated, global marketing campaigns. Very strong experience and measurable results within digital marketing. Excellent command of written and spoken English and can write creative long and short-form content. Experience in driving programs and projects across cross-functional teams within an organization.
Ways to stand out from the crowd:
You have best-in-class knowledge of marketing campaign standard methodologies, real-time content marketing, and digital and social marketing. You possess the ability to continually innovate, think strategically, be agile and orchestrate many moving parts is a requirement. You have a natural inclination to measure the efficiency of marketing activities, strong project management skills. Previous success in crafting compelling content while working with diverse customers and partners from different business units. Lastly, you exhibit a can-do attitude and a growth-mindset. BENEFITS SUMMARY:
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate or annual salary only, unless otherwise stated. In addition to base compensation, full-time roles are eligible for Medical, Dental, Vision, Commuter and 401K benefits with company matching.
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