Canterbury Park is hiring: Seasonal Promotions Communication & De...
Canterbury Park - Shakopee, MN, United States, 55379
Work at Canterbury Park
Overview
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Overview
Seasonal Promotions Communication & Design Assistant
Job Category: Marketing
Requisition Number: PROMO002763
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- Posted: February 5, 2025
- Full-Time
- On-site
- Hourly Range: $16 USD to $20 USD
Locations
Canterbury Park
1100 Canterbury Rd S
Shakopee, MN 55379, USA
Experience the fun of working in the entertainment industry at Canterbury Park - home to live horse racing every summer and year-round action in our Card Casino, Racebook, and Expo Center.
Canterbury Park offers competitive pay and an attractive benefits package for part-time team members. Our team members enjoy paid time off, floating holidays, and holiday premium pay. For eligible team members, we provide a comprehensive benefits package that includes life, critical illness, accident, and hospital indemnity insurance; a 401(k) retirement plan with employer matching; robust wellness programs designed to promote overall health and well-being; and much more. Additional exciting perks include free admission to live racing events, exclusive access to special event privileges, and a wide variety of discounts at local businesses and throughout Canterbury Park.
Job Summary:
Canterbury Park is looking for an outgoing and energetic individual to join our Marketing and Entertainment team as a seasonal assistant. Responsibilities include assisting with internal and external marketing and communications copywriting, design of promotional graphics, and the execution of promotions and/or events on designated days. The right candidate must have graphic design experience, strong communication skills, organizational skills, and possess quality writing skills with an eye for detail. Responsible for supporting the company's mission, vision, and values by providing fun and games like no place else and adhering to the Canterbury Way by focusing on our core values.
Learning Objectives:
- Understand the various marketing and entertainment responsibilities: promotions, design, communication, event production, and customer service.
- Learn how to layout promotional elements and copy in a variety of different spaces.
- Develop a working knowledge of the design process including the ability to create and develop concepts, integrate feedback, and carry projects through to the production process.
- Learn the logistics and organizational skills that go into event marketing and event production.
- Develop the skills to successfully work as a team with other members of the departments.
Essential Duties and Responsibilities:
- Lead by example.
- Maintain a high degree of hospitality, as well as a positive and professional demeanor at all times.
- Create high levels of morale, foster teamwork, inspire collaboration, and provide suggestions for growth to management.
- Create content for promotional email newsletters, and the Canterbury Park ticketing website for special events and concerts on a weekly basis.
- Design creative promotional materials using Adobe InDesign, Adobe Photoshop, or Adobe Illustrator, including digital and video board signage, flyers, email, and website graphics.
- Create content and graphics for Canterbury Park fan engagement and external marketing outlets.
- Assist in creating marketing promotions around community nights, external groups, and theme nights.
- Create unique and compelling graphics for social media advertisements, event flyers, and other promotional materials.
- Create, distribute, and analyze guest experience surveys for events and concerts.
Other Duties:
- Assist with fan engagement promotions during assigned live race days.
- Assist with the execution of Canterbury Park’s Ram Trucks Rodeo, Concert, and Comedy Series, and other major events.
- Assist with grassroots marketing initiatives by representing Canterbury Park at a variety of offsite events throughout the season.
- May be called upon to conduct tours of the facility, live on-microphone promotions, and taped internal commercials.
- Perform all other duties as assigned.
Required Qualifications:
- Recently acquired an Associate or Bachelor’s degree in graphic design, advertising, marketing, or equivalent experience in a similar industry.
- Proficiency with Adobe InDesign, Adobe Illustrator, and Adobe Photoshop.
- Excellent communication skills and copywriting abilities.
- The ability to learn quickly, multi-task, and adhere to deadlines.
- Professional and courteous interaction with guests, co-workers, and vendors.
- Must be able to attain a Minnesota Racing Commission (MRC) license.
Preferred Qualifications:
- Knowledge of the horse racing industry is a plus, but not necessary.
- Email blast experience preferred (Hive or Activity Stream).
- Knowledge and understanding of advertising, promotions, and corporate sponsorship programs.
Working Conditions and Physical Requirements:
- Flexible schedule with varying shifts to reflect business needs, including weekends and evenings from March - October.
- Must be able to sit or stand for long periods.
- Must be able to lift up to 20 pounds.
Canterbury Park is an Equal Opportunity and Affirmative Action Employer
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