Marketing Manager, Search Marketing
Amazon - Seattle, Washington, us, 98127![Amazon](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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In order to make an application, simply read through the following job description and make sure to attach relevant documents.- Develop deep search channel insights and understanding in partnership with retail teams, other marketing channel teams, and international stakeholders- Translate channel insights into test plans, product/feature proposals, and opportunities for optimization- Define and run tests, including A/B experiments to test new vendor features and/or inform new product development- Conduct in-depth analyses to refine our understanding of the search space and uncover optimization opportunities- Translate analytical findings into actionable insights and concise business actions and recommendationsWe are open to hiring candidates to work out of one of the following locations:Seattle, WA, USABASIC QUALIFICATIONS - 2+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables)- Experience building, executing, and scaling cross-functional programs or marketing campaigns from concept to completion- Experience managing and measuring marketing performance in various channels- Background in analytical positions or consulting is a plus- Degree in Business, Marketing, Math/Statistics, Economics, Computer Science, or a similar field- Excellent business judgment and the ability to think strategically and execute methodically- Able to generate ideas and solve problems independently and consistent with Amazon’s core principles- Proven analytical and quantitative skills with a passion and aptitude for analysis and related tools.- Excellent interpersonal and communication skills – written and verbal- Demonstrated ability to work effectively across business and international teams- Interest in the technical aspects of digital marketing- Strong bias for action and a sense of urgency; the ability to make things happen quickly.- A track record of teamwork and willingness to roll up sleeves to get the job donePREFERRED QUALIFICATIONS - Experience managing external partners to develop marketing programs- Experience presenting ideas to various levels of an organization to gain support for initiatives- Experience using any of SQL or other analytical tools for conducting data analysis- Experience with customer segmentation, profiling, and targeting
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