Digital Communications Specialist
City of Seattle, WA - Seattle, Washington, us, 98113![City of Seattle, WA](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at City of Seattle, WA
Overview
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Overview
Reporting to the Communications Director, this position will support and engage council offices and share stories through effective digital and interactive communication. The Digital Communications Specialist will manage the Legislative Department's online presence, including website, social media, and other online publications, assist in developing multimedia content, and manage coordination between existing digital platforms to create effective communication channels. In addition, this role will support the Communications Team on a number of tasks from responding to media inquiries to developing strategic communications plans and other engaging content.
You will be most successful in this position if you:
* Are an experienced media or public relations professional who can think and speak under pressure, thrive in a legislative and political environment, and are excited about working with elected officials.* Enjoy using your exceptional written, oral and visual communication skills to engage leaders.* Can adapt your style to a variety of audiences to meet specific needs.* Have a proven ability to communicate technical information in a non-technical manner.* Understand the importance of having a presence on social media and have experience using social media tools to interact with target audiences.* Are an innovative and ethical problem solver who uses independent judgment, confidence, energy, and optimism to keep projects in motion.* Are a collaborative and driven teammate who can balance many competing priorities from councilmembers, staff and the media.* Manage digital and multimedia communications for the Communications Team, including but not limited to, the City Council webpages and blog, social media, photography, video, and written content. This includes understanding legal and ethical constraints surrounding official use of social media and ensuring policies and procedures for monitoring and archiving accounts and digital content are followed.* Create graphics for social media, official statements, proclamations, and other digital content materials. Develop content and work with designers on infographics, flyers, posters and press briefing materials.* Serve as primary operator of the City Council's general social media channels, including monitoring incoming constituent messages and coordinating potential responses, drafting and posting social media posts, including both proactive and reactive content. Monitor, measure and analyze the impact and effectiveness of online communications, including compiling analytics reports for the communications team.* Define goals for information and public relations initiatives and programs; recommend methods and techniques for implementation.* Support and lead public relations for assigned teams/Council offices; organize and facilitate meetings; advise and assist in the development of key messages and overall communication plans; provide training and support to staff in order to ensure consistent, accurate messaging.* Meet with staff to determine key messages and themes; produce and coordinate dissemination of information and materials including, but not limited to, publications, social media content, brochures, newsletters, videos, and web information.* Prepare and present written and verbal communications that are easily comprehensible for a variety of audiences.* Develop and implement communications plans; prepare plans for disseminating information in emergency and crisis situations.* Present information to the public in a timely and effective manner, including during emergency and disaster situations.* Anticipate news media responses and act as spokesperson, when assigned.* Communicate information to employees and the public, ensuring a consistent voice and effective process of communicating across differing audiences.* Ensure messages and materials are consistent with the City Council and City of Seattle's image and branding.
You will be prepared to take on this role if you have following experience, skills, knowledge, and abilities (or a combination of education, experience, and/or training which provides an equivalent background required to perform this complex role in a fast-paced political environment):
* Bachelor's degree in communications, public relations or related field.* Four or more years of related professional experience involving communicating with the public or other similar audiences.* Strong verbal and written communication skills.* Strong computer skills, including use of Adobe, design products including Canva, website CMS experience, digital presentations, and visualization and analytics tools.* Experience and skill in developing content specifically for websites.* Proven ability to prioritize workload, work under pressure with tight timelines and changing priorities, and simultaneously work on multiple assignments* Passion for public service and improving the well-being of our residents and communities.* Or any equivalent combination of education, experience, and training that provides the required knowledge, skills and abilities.
Studies have shown that women and people of color are less likely to apply to jobs unless they feel they meet every qualification. However, everyone brings different strengths to the table for a job, and people can be successful in a role in a variety of ways. If you are excited about this job but your experience doesn't perfectly check every box in the job description, we encourage you to apply anyway.Total Compensation and Benefits
This position is classified as a Strategic Advisor-Legislative and is exempt from the Seattle Civil Service System. The full salary range for this classification is $100,537.20 - $179,902.08 annually ($48.15 - $86.16 per hour). The starting salary range for this individual role has been identified as $101,000- $110,000 annually.
Additionally, the City offers a comprehensive benefits package including vacation, holiday, and sick leave as well as medical, dental vision, life, and long-term disability insurance for employees.
More information about employee benefits is available on the City's website at: https://www.seattle.gov/human-resources/benefits/employees-and-covered-family-members/most-employees-plans.
Work Environment
The Legislative Department has implemented a four-days in-office policy, and this position will primarily be onsite at the Seattle City Hall: 600 Fourth Ave., 2nd Floor, Seattle, WA. Alternative Work Arrangements may be considered and will be based on operational needs.
Why Work at the City?
The City of Seattle recognizes every City employee must play a role in ending institutional and structural racism. Our culture is the result of our behavior, our personal commitments, and the ways that we courageously share our perspectives and encourage others to do the same. To cultivate an antiracist culture, we seek employees who will engage in the Race and Social Justice Initiative by working to dismantle racist policies and procedures, unlearn the way things have always been done, and provide equitable processes and services.
HOW TO APPLY
* Complete a NEOGOV online application and supplemental questionnaire.* Attach a PDF of your cover letter in which you clearly describe how your knowledge, skills, and abilities prepare you for the job responsibilities and qualifications outlined in the job announcement.* Attach a PDF of your resume.
Applications received without the requested materials will not be considered.
If you have any questions, please contact Jane Cho, HR Analyst, at jane.cho@seattle.gov.