Anderson Business Advisors
Marketing Manager
Anderson Business Advisors - Las Vegas, Nevada, us, 89105
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Anderson Business Advisors Get AI-powered advice on this job and more exclusive features. Anderson Business Advisors provided pay range
This range is provided by Anderson Business Advisors. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range
$80,000.00/yr - $90,000.00/yr Job Purpose: To lead the development and execution of data-driven marketing campaigns that drive customer acquisition and revenue growth for Anderson’s Tax, Asset Protection, and Estate Planning services. This role focuses on building high-performing, multi-channel campaigns that convert qualified prospects through educational funnels and optimized user journeys. The ideal candidate is an innovative growth marketer who thrives in fast-paced environments and is committed to delivering measurable business outcomes.
Key Responsibilities :Develop and execute multi-channel growth strategies including paid advertising, social media, search, email, affiliates, and events to generate qualified leads and drive conversions .Collaborate with the content and creative teams to develop compelling offers, landing pages, and marketing assets aligned with key audience segments .Partner with service leaders and other internal stakeholders to align marketing efforts with business objectives .Paid Media :Lead strategy, execution, and ongoing optimization of paid advertising campaigns across Meta, YouTube, Google Ads, and other emerging platforms .Oversee the production of high-impact video ads and short-form social content with internal and external creative partners .Continuously A/B test headlines, creative elements, scripts, and offers to optimize click-through rates (CTR), conversion rates, and return on ad spend (ROAS) .Funnel Optimization :Evaluate the entire customer journey to identify and address conversion bottlenecks across all channels .Design and implement educational funnels including webinars, live events, workshops, and interactive content that build trust and drive action .Performance Management :Track and analyze marketing KPIs including cost per lead (CPL), ROAS, customer acquisition cost (CAC), engagement metrics, and overall ROI .Build and maintain dashboards that visualize performance trends and provide actionable insights to marketing and executive stakeholders esIntegri tyConsistently demonstrates ethical behavio r.Addresses minor ethical issues independentl y.Ensures confidentiality and privacy in various situation onCommunicates effectively in various setting s.Collaborates well with team members to achieve common goal s.Tailors messages to different audiences and situation s.Critical Thinking / Problem Solvi ngAnalyzes problems independently and develops effective solution s.Uses creative thinking to address more complex issue s.Evaluates the effectiveness of solutions and makes necessary adjustment onAddresses conflicts independently and impartiall y.Mediates effectively between parties to reach resolution s.Uses advanced conflict resolution strategie s.Developing Others / Empowerme ntActively supports the development of team member s.Provides regular feedback and opportunities for growt h.Encourages initiative and empowers others to take on new challenge s. Required Qualificatio ns:4+ years of experience in growth marketing, demand generation, or performance marketi ng.Demonstrated success managing paid digital campaigns with measurable results and strong R OI.Strong analytical skills and experience drawing actionable insights from marketing da ta.Background in service-based businesses—ideally in financial services, tax, legal, or consulti ng.Excellent project management, communication, and cross-functional collaboration skil ls. Preferred Qualificati ons:Certifications or advanced coursework in digital marketing, performance marketing, or related ar eas. Performance Met rics:Lead Genera tion: Volume and quality of leads generated through paid and organic campa igns.Campaign Perform ance: Achievement of KPIs such as ROAS, CPL, and CAC.Conversion Optimiza tion: Improvements in funnel performance through testing and itera tion.Revenue Im pact: Contribution to business growth through marketing-driven acquisition strate gies.
About A nderson Anderson Business Advisors has been awarded the Top Places to Work honor by the Las Vegas Business Review Journal 5 years i n a row! Anderson Business Advisors is an award-winning workplace -- voted Top Places to Work in 2020, 2021, 2022, 2023, and 2024 by the Las Vegas Business Review Journal, as well as Intuit's Firm of the Future award in 2020. Anderson Business Advisors is growing at a phenomenal rate, and we owe this success to our dynamic team, our commitment to excellent service, and our valued clients. Serving investors and small business owners nationally since 1999, Anderson Business Advisors is the nation's premier asset protection and tax planning firm. With a focus on providing excellent service, Anderson Business Advisors brings attorneys, CPAs, and other professionals under one roof to empower our clients to protect themselves and their investments from the growing legal and tax threats of an increasingly comp lex world. At Anderson Business Advisors, we're looking for friendly, driven, and passionate individuals to help us continue our mission as we empower investors and business owners to preserve and protect their wealth, find financial freedom, and create a legacy for their loved ones and c ommunities. We support our team with ongoing training and professional development while providing internal advancement opportunities for driven team members who want to grow within Anderson as they succeed professionally and personally. Anderson Advisors offers robust benefi ts including:Embrace flexibility with a hybrid work schedule, balancing remote and in-office wor k seamlessly.Kickstart your journey with a robust onboarding program that equips you with in-depth knowledge about our organization, services, and products.Prioritize your health with comprehensive medical, dental, vision, and short-term disability coverage—all provided at no cost to you.Plan for the future with a 401(k) matching program, starting at 4% after just 3 months o f employment.Recharge and rejuvenate with generous paid time off, including 16 days in the first year and 21 days after one year of employment, in addition to 8 paid comp any holidays.Stay active with a $35 monthly gym member ship subsidy. Please note that a full background check, drug screen, internet, and social media search are required f or employment. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Management Industries Business Consulting and Services and Financial Services Referrals increase your chances of interviewing at Anderson Business Advisors by 2x Inferred from the description for this job
Medical insurance Vision insurance 401(k) Disability insurance Get notified about new Marketing Manager jobs in
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Marketing Manager
role at
Anderson Business Advisors 1 day ago Be among the first 25 applicants Join to apply for the
Marketing Manager
role at
Anderson Business Advisors Get AI-powered advice on this job and more exclusive features. Anderson Business Advisors provided pay range
This range is provided by Anderson Business Advisors. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range
$80,000.00/yr - $90,000.00/yr Job Purpose: To lead the development and execution of data-driven marketing campaigns that drive customer acquisition and revenue growth for Anderson’s Tax, Asset Protection, and Estate Planning services. This role focuses on building high-performing, multi-channel campaigns that convert qualified prospects through educational funnels and optimized user journeys. The ideal candidate is an innovative growth marketer who thrives in fast-paced environments and is committed to delivering measurable business outcomes.
Key Responsibilities :Develop and execute multi-channel growth strategies including paid advertising, social media, search, email, affiliates, and events to generate qualified leads and drive conversions .Collaborate with the content and creative teams to develop compelling offers, landing pages, and marketing assets aligned with key audience segments .Partner with service leaders and other internal stakeholders to align marketing efforts with business objectives .Paid Media :Lead strategy, execution, and ongoing optimization of paid advertising campaigns across Meta, YouTube, Google Ads, and other emerging platforms .Oversee the production of high-impact video ads and short-form social content with internal and external creative partners .Continuously A/B test headlines, creative elements, scripts, and offers to optimize click-through rates (CTR), conversion rates, and return on ad spend (ROAS) .Funnel Optimization :Evaluate the entire customer journey to identify and address conversion bottlenecks across all channels .Design and implement educational funnels including webinars, live events, workshops, and interactive content that build trust and drive action .Performance Management :Track and analyze marketing KPIs including cost per lead (CPL), ROAS, customer acquisition cost (CAC), engagement metrics, and overall ROI .Build and maintain dashboards that visualize performance trends and provide actionable insights to marketing and executive stakeholders esIntegri tyConsistently demonstrates ethical behavio r.Addresses minor ethical issues independentl y.Ensures confidentiality and privacy in various situation onCommunicates effectively in various setting s.Collaborates well with team members to achieve common goal s.Tailors messages to different audiences and situation s.Critical Thinking / Problem Solvi ngAnalyzes problems independently and develops effective solution s.Uses creative thinking to address more complex issue s.Evaluates the effectiveness of solutions and makes necessary adjustment onAddresses conflicts independently and impartiall y.Mediates effectively between parties to reach resolution s.Uses advanced conflict resolution strategie s.Developing Others / Empowerme ntActively supports the development of team member s.Provides regular feedback and opportunities for growt h.Encourages initiative and empowers others to take on new challenge s. Required Qualificatio ns:4+ years of experience in growth marketing, demand generation, or performance marketi ng.Demonstrated success managing paid digital campaigns with measurable results and strong R OI.Strong analytical skills and experience drawing actionable insights from marketing da ta.Background in service-based businesses—ideally in financial services, tax, legal, or consulti ng.Excellent project management, communication, and cross-functional collaboration skil ls. Preferred Qualificati ons:Certifications or advanced coursework in digital marketing, performance marketing, or related ar eas. Performance Met rics:Lead Genera tion: Volume and quality of leads generated through paid and organic campa igns.Campaign Perform ance: Achievement of KPIs such as ROAS, CPL, and CAC.Conversion Optimiza tion: Improvements in funnel performance through testing and itera tion.Revenue Im pact: Contribution to business growth through marketing-driven acquisition strate gies.
About A nderson Anderson Business Advisors has been awarded the Top Places to Work honor by the Las Vegas Business Review Journal 5 years i n a row! Anderson Business Advisors is an award-winning workplace -- voted Top Places to Work in 2020, 2021, 2022, 2023, and 2024 by the Las Vegas Business Review Journal, as well as Intuit's Firm of the Future award in 2020. Anderson Business Advisors is growing at a phenomenal rate, and we owe this success to our dynamic team, our commitment to excellent service, and our valued clients. Serving investors and small business owners nationally since 1999, Anderson Business Advisors is the nation's premier asset protection and tax planning firm. With a focus on providing excellent service, Anderson Business Advisors brings attorneys, CPAs, and other professionals under one roof to empower our clients to protect themselves and their investments from the growing legal and tax threats of an increasingly comp lex world. At Anderson Business Advisors, we're looking for friendly, driven, and passionate individuals to help us continue our mission as we empower investors and business owners to preserve and protect their wealth, find financial freedom, and create a legacy for their loved ones and c ommunities. We support our team with ongoing training and professional development while providing internal advancement opportunities for driven team members who want to grow within Anderson as they succeed professionally and personally. Anderson Advisors offers robust benefi ts including:Embrace flexibility with a hybrid work schedule, balancing remote and in-office wor k seamlessly.Kickstart your journey with a robust onboarding program that equips you with in-depth knowledge about our organization, services, and products.Prioritize your health with comprehensive medical, dental, vision, and short-term disability coverage—all provided at no cost to you.Plan for the future with a 401(k) matching program, starting at 4% after just 3 months o f employment.Recharge and rejuvenate with generous paid time off, including 16 days in the first year and 21 days after one year of employment, in addition to 8 paid comp any holidays.Stay active with a $35 monthly gym member ship subsidy. Please note that a full background check, drug screen, internet, and social media search are required f or employment. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Management Industries Business Consulting and Services and Financial Services Referrals increase your chances of interviewing at Anderson Business Advisors by 2x Inferred from the description for this job
Medical insurance Vision insurance 401(k) Disability insurance Get notified about new Marketing Manager jobs in
Las Vegas, NV . Marketing Manager - Paid Media & O&O channels, Amazon Key
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Regional Marketing Manager - Full Time (Horseshoe, Paris, Planet Hollywood LV)
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr