Social Media Manager Job at Dirtbox Overland in Denver
Dirtbox Overland - Denver, CO, United States, 80285![Dirtbox Overland](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Dirtbox Overland
Overview
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Overview
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This range is provided by Dirtbox Overland. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$28.00/hr - $30.00/hr
Position: Social Media Manager
Job Type: Part Time (W2) - 20-25hrs/wk
Location: Hybrid - based in Denver, Colorado
Compensation: $28-$30/hr (DOE)
We’re Dirtbox Overland, manufacturers of some of the toughest, most modular canopy campers and flatbed systems for mid and full size trucks. We’re a small, passionate team founded by veterans in the off-road and suspension space.
We’re navigating rapid growth in a startup environment. It can be a little crazy at times and adaptability is key to thriving within our company. However, this position is fun, exciting, and dynamic — you may be wheeling up 3,000ft elevation to shoot near a summit one day and in our Denver warehouse the next. We aim to continue improving our company culture internally and expand upon the Dirtbox brand by increasing visibility and customer loyalty via social media storytelling.
A prime candidate for this position is:
- Flexible, patient, and works well in a fast-moving environment
- A problem solver and creative who takes both initiative and direction readily
- Experienced in social media management (1-3yrs) and can provide examples of previous accounts managed, content created, and impact driven
- Familiar with the automotive/overland/4x4 space
- Skilled in photography (preferably automotive or action sport-related)
- Experienced in Canva, Adobe Lightroom and Photoshop
- Has at least an IG Reels/TikTok level grasp on videography (iPhone videography is sufficient)
- Confident in their ability to produce captivating short-form videos and engaging, informative long-form (YouTube) video content that drive measurable growth across social media
- Stays current with social media trends relevant to our industry
- Is eager to grow alongside a fast growing startup
Responsibilities
- Manage Dirtbox Overland’s organic social media presence; including responding to DMs and comments effectively to inform, build relationships, and direct inquiries to sales or customer service as needed
- Channels managed (organic only): Instagram, Facebook, TikTok, and Youtube
- Post to all aforementioned social media channels
- YouTube 1-2 videos per month ~10-20min each
- All other social channels 3-6 posts/per week, can repurpose content across channels and use/edit pre-existing footage and imagery from our content library strategically
- Write engaging captions, descriptions, and copy for all social media platforms
- Light graphic design and graphic creation for social media posts (primarily IG/FB)
- Work with the head of marketing to improve social media strategy, marketing funnels, and organic social results/KPIs
- Collaborate with marketing, sales, and leadership to strategize impactful marketing campaigns
- Analytics tracking and reporting across all managed channels
- Become familiar with our products and processes so that you can speak to them impactfully and on-brand
- Follow all established brand and style guidelines and content calendars
- Capture day-to-day photo and short form video content for social media
- Embarking on day-trips outside of Denver for on-site photo and video shoots
- You may be asked to attend and document industry events and expos both in Colorado and out of state - travel may be required intermittently (1-3 expos/yr)
- Shoot studio photos of products and accessories for website product listings
- Update Shopify site product listings with current studio photos as necessary
- Effective, engaging short and long form video editing
- Bold, aspirational style photo editing
This position requires candidates to be on-site at our Denver locations at least 1-2 days a week.
Please send your resume, a short cover letter, and 3-5 samples of your work to chloe@chloeanne-copyagency.com to apply. We will reach out to qualified candidates within 1-2 weeks.
Seniority level
Entry level
Employment type
Part-time
Job function
Marketing and Sales
Industries
Motor Vehicle Parts Manufacturing
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