Sr Manager/Associate Director, Digital Marketing Analytics Redwoo...
Corcept Therapeutics Inc - Redwood City
Work at Corcept Therapeutics Inc
Overview
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Overview
Corcept is leading the way in the research and development of cortisol modulators, molecules that regulate cortisol activity at the glucocorticoid receptor (GR). In 2012, we received FDA approval of Korlym (mifepristone), the first approved treatment for hypercortisolism (Cushing’s syndrome).
With more than 30 ongoing studies across a wide range of disease areas, including endocrinology, oncology, metabolism, and neurology, we remain dedicated to advancing the possibilities of cortisol modulation.
What began as a ripple of scientific truth is now poised to unleash a sea change of discovery representing a fundamental shift in the way we understand and treat disease.
We are looking for an analytically minded and strategic contributor to serve as Senior Manager or Associate Director of Digital Marketing Analytics for our growing Endocrinology division. This role is responsible for leading digital analytics across media, email, CRM, websites, webinars, and social media—providing high-impact insights that shape marketing strategy and improve HCP and patient engagement across digital and offline channels. You will work across a variety of data sources, tools, and teams to bring a holistic, omnichannel view of performance and guide data-driven decisions.
This role offers a unique opportunity to shape how we measure and learn from our digital engagements with healthcare providers and patients. Your insights will directly influence marketing strategy, campaign effectiveness, and ultimately, how we support the patients and providers we serve.
You will be expected to bring structure to complex questions, define the right metrics, and generate insights that inform business-critical decisions and play a central role in shaping how digital insights guide our commercial strategy.This is a hybrid role typically requiring on-site presence at least 3 days per week.
Measurement Strategy & Performance Insights
Support the development of clear measurement frameworks, KPIs, and testing strategies aligned with brand and omnichannel objectives
Co-develop and manage test-and-learn experiments to optimize targeting, content, and sequencing
Design and maintain dashboards and reporting tools that track performance across email, media, social media, website, CRM, webinars, and field channels
Translate trends and patterns into actionable insights that shape campaign strategy, content development, and promotional planning
Implement predictive models, marketing mix models (MMM), attribution tools, and AI-enabled solutions to inform marketing investment and engagement strategy
Conduct HCP behavior-based targeting analysis to refine engagement strategies
Identify and test opportunities for improving campaign performance through audience targeting, content personalization, and channel orchestration
Data Integration & Tools
Use data from platforms including Veeva Crossix (media measurement), Salesforce Marketing Cloud (email & campaign analytics), OneTrust (compliance), ON24 (webinar), and digital engagement tools (e.g., Google Analytics, social media platforms) to assess marketing performance
Integrate digital data/ insights with broader commercial and clinical datasets—including patient-level data, specialty pharmacy data, field team activity (Sales, Medical, KAMs, TLLs), market research, and CRM data to deliver a full view of commercial effectiveness
Ensure analytic output reflects the full context of customer interactions to support cross-functional decision-making, and are grounded in clinical, operational, and commercial realities
Partner closely with Digital & Omnichannel Marketing, Sales, Legal/Compliance, IT, and other internal teams to ensure analytics are embedded across digital and multimedia marketing initiatives and insights are used to improve touchpoint sequencing, messaging, and field content
Communicate complex analyses in clear, compelling ways to primary stakeholders/business partners, the Digital & Omnichannel Marketing team, and other
Contribute to the development of integrated dashboards and operational performance metrics that inform cross-channel decision-making
Manage relationships with external analytics and data vendors to ensure timely and high-quality data, consistent methodologies, and scalable analytics solutions
Brings a combination of deep analytical skills, digital marketing fluency, and strategic thinking
Thrives in ambiguity and is comfortable building new capabilities in a complex, fast-moving environment
Has a strong track record of communicating data insights clearly and driving real-world impact in a healthcare setting
Hands-on experience with tools such as Veeva Crossix, Salesforce Marketing Cloud, ON24, OneTrust, Google Analytics, and social media platforms
Strong SQL and Excel skills; experience with cloud-based data environments (e.g., Able to apply statistical and machine learning techniques to analyze performance and inform strategy
Skilled at developing dashboards, synthesizing complex data, and presenting to senior stakeholders
Experience working in regulated environments and collaborating with Marketing, Legal, Compliance, and Medical Affairs teams
Bachelor’s degree required, preferably in Marketing, Data Science, Statistics, or related field required; 5+ years of experience in digital marketing analytics in the pharmaceutical, biotech, or medical device industries
Applicants must be currently authorized to work in the United States on a full-time basis.
Corcept appreciates the commitment and hard work of all our team members as we strive to discover and develop novel treatments for patients with serious unmet medical needs.
Corcept will not conduct interviews via text message or messaging platforms and will not ask you to download anything as part of your interview. Though we use third-party tools to help with advertising our jobs, please be vigilant in checking that the communication is in fact coming from Corcept.
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If you do not live in the Bay Area, would you consider relocating to the Bay Area? * Will you now or in the future require visa sponsorship? For government reporting purposes, we ask candidates to respond to the below self-identification survey.As set forth in Corcept Therapeutics’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.
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